Global Field & Event Marketing Director, Veriff

• 8+ years in field marketing, event marketing, or experiential marketing, with at least 3 years in a leadership role
• Experience designing and executing global event programs for a B2B SaaS company
• Proven ability to drive pipeline, customer engagement, and brand awareness through events
• Strong budget management skills and vendor negotiation experience
• Creative thinker with a flawless execution mindset
• Skilled at cross-functional collaboration with Sales, Marketing, and Customer Success
• Comfortable working across multiple time zones and cultures

Desirable

• We’re looking for a Director of Global Field & Event Marketing to design and execute an end-to-end global events strategy that fuels pipeline, strengthens customer relationships, and builds the Veriff brand
• In this role, you’ll own the planning, execution, and measurement of Veriff’s global event portfolio — spanning sponsored industry events, Veriff-hosted field experiences, regional meetups, internal celebrations, and digital events/webinars
• You’ll collaborate with sales, customer success, and marketing leaders to ensure our event investments are strategically aligned, regionally relevant, and deliver measurable business impact
• You’ll also manage vendor relationships, budgets, and internal teams to bring world-class experiences to life — whether they’re happening in-person or online
• Develop and lead Veriff’s global field and event marketing strategy across AMER, LATAM, EMEA, and APAC
• Plan and execute:
• Sponsored industry events and tradeshows
• Veriff-hosted field events (dinners, executive roundtables, workshops)
• Regional meetups and customer gatherings
• Internal events such as President’s Club and company all-hands
• Digital events including webinars and virtual roundtables
• Partner with Sales and Customer Success to ensure event strategies align to regional priorities and target account lists
• Negotiate sponsorships and partnerships to maximize ROI
• Lead event promotion and follow-up campaigns in partnership with demand gen and customer marketing
• Manage end-to-end logistics, budgets, timelines, and vendor relationships
• Define event KPIs and report on pipeline influence, customer engagement, and ROI
• Ensure consistent brand representation and messaging across all events globally