Brand & Digital Marketing Specialist, Advania UK

• Experience in digital marketing campaign execution (SaaS or B2B technology preferred)
• Strong hands-on capability across social media, campaign orchestration, email, analytics and content distribution
• Comfortable working autonomously, prioritising workload, and delivering without heavy oversight
• Confident analysing data and identifying actionable insights
• Excellent written communication and an eye for strong, compelling creative
• Comfortable working at pace and adapting quickly to new narratives and product propositions

Desirable

• We are looking for a Brand & Digital Marketing Specialist to join our team in London for a 12-month fixed term contract
• This role is ideal for a highly capable, hands-on marketer with expertise across digital channels, social media, content distribution, reporting, and campaign optimisation
• You will be responsible for delivering impactful digital and brand-led marketing activity with a high degree of autonomy, working closely with the Brand Marketing Manager but without requiring day-to-day supervision
• This FTC presents the opportunity to embed best practices, elevate Fresh’s digital presence, and leave behind repeatable processes that strengthen the team long after the contract ends
• Additionally, is an opportunity to learn and increase skills in a busy market place that is currently leading into AI for employee digital experience
• Lead Fresh’s day-to-day digital marketing execution across social, email, website, and campaign channels
• Build and deliver multi-channel campaigns aligned to Fresh’s narrative, persona strategy, product roadmap and partner needs
• Develop and optimise social media calendars, tone, and asset formats to increase engagement and reach
• Work with internal digital specialists and/or agencies to run paid campaigns (if required), reporting clearly on performance and ROI
• Translate brand-level ideas into compelling digital executions
• Identify opportunities to expand reach, repurpose content, and strengthen campaign flow
• Optimise campaigns through testing, analytics, and continuous improvements
• Collaborate with agencies on video, design and content creation, ensuring assets land strongly in digital channels
• Support event promotion across digital channels and manage post-event nurture including emails, social posts and follow-up workflows