Sales Development Representative, Instructure
Outbound Growth
$74k
OTE
$58k
BASE
Dynamic learning management platform
Open for applications
Dynamic learning management platform
1001+ employees
Open for applications
$74k
OTE
$58k
BASE
1001+ employees
Company mission
To elevate student success, amplify the power of teaching, and inspire everyone to learn together.
Role
Who you are
- Proven success as an Outbound SDR or in a similar sales development role
- Strong communication skills — both written and verbal
- Experience using CRM systems, outbound prospecting tools, and sales engagement platforms
- Ability to work independently while thriving in a collaborative team environment
- Results-driven, with a track record of meeting or exceeding pipeline targets
- High energy, positivity, and persistence
- Strong organizational skills and time management discipline
- Customer-centric curiosity: You take time to understand how customers are currently using our products, where they’re seeing success, and where we can help them do more. You ask smart questions, listen actively, and tailor your outreach to provide real value
- Growth mindset: You don’t wait for others to give you the answers — you take initiative. You’re motivated to succeed and chart your own path to impact
- Coachability: You actively seek feedback and apply it. You’re curious, adaptable, and always learning
- Quality-focused: You’re committed to generating high-quality conversations and pipeline opportunities that help our Sales team drive expansion within customer accounts
- Team player: You collaborate with fellow SDRs and Sales partners, sharing insights, asking smart questions, and contributing to our collective success
- Resilience and persistence: You navigate rejection with a positive attitude and stay motivated. You’re creative, strategic, and persistent in unlocking growth in current accounts
- Time management: You own your calendar and focus your energy where it counts. You know how to prioritize and execute efficiently to meet your goals
What the job involves
- We are looking for an experienced Outbound Growth SDR to support our K–12 market in North America
- This is a fully remote role focused on driving expansion within existing customer accounts by identifying opportunities for additional product adoption and increased customer value
- Customer-centric curiosity: You take time to understand how customers are currently using our products, where they’re seeing success, and where we can help them do more. You ask smart questions, listen actively, and tailor your outreach to provide real value
- Growth mindset: You don’t wait for others to give you the answers — you take initiative. You’re motivated to succeed and chart your own path to impact
- Coachability: You actively seek feedback and apply it. You’re curious, adaptable, and always learning
- Quality-focused: You’re committed to generating high-quality conversations and pipeline opportunities that help our Sales team drive expansion within customer accounts
- Team player: You collaborate with fellow SDRs and Sales partners, sharing insights, asking smart questions, and contributing to our collective success
- Resilience and persistence: You navigate rejection with a positive attitude and stay motivated. You’re creative, strategic, and persistent in unlocking growth in current accounts
- Time management: You own your calendar and focus your energy where it counts. You know how to prioritize and execute efficiently to meet your goals
Our take
Instructure is an education technology company, creator of the Canvas Learning Management Platform that allows schools to build the digital learning environment that meets the unique challenges faced by their institution. The platform simplifies teaching, elevates learning, and eliminates the headaches of supporting and growing traditional learning technologies.
The Canvas platform has grown to become a key part of a large number of educational institutions, from pre-school to higher education and beyond. Much of Instructure's workforce is dedicated to R&D, which is unusual for a company of their size, and shows their focus on innovating.
Founded back in 2008, the company has claimed numerous successes, including going international and hitting the $1 billion market cap. It has made a number of acquisitions, most recently of Concentric Sky and LearnPlatform. The former saw Instructure incorporate Sky's "Badgr" into its ecosystem as "Canvas Badges", whereas the latter adds evidence-based insights to the platform - both cementing its commitment to building the education industry's most integrated teaching and learning platform to support lifelong learning.
Instructure was itself acquired in 2024 by KKR, which will support a broad-based equity ownership program for Instructure employees. This strategy is based on a strategy of employee ownership as a cause of stronger companies. The move is a promising one considering KKRs track record of acquired companies, but time will tell how Intructure fares.
Freddie
Company Specialist at Welcome to the Jungle
Insights
3% employee growth in 12 months
Company
Funding (2 rounds)
Jun 2016
$4m
SERIES A
Aug 2015
$1.5m
CONVERTIBLE
Total funding: $5.5m
Company benefits
- Equity and 401k
- Medical, dental, disability, and life insurance
- HSA program, vision, voluntary life, and AD&D
- Tuition reimbursement
- Work-from-home flexibility and flex time off
- Gym club reimbursements and rewards-based fitness tracking
- Professional learning and career development opportunities, including Basecamp Employee Development Week!
- An innovative community of passionate educators and learners
Company HQ
Cottonwood Heights, UT
Leadership
Steve Daly
(CEO, not founder)They have a BS in Mechanical Engineering and a MBA in Strategy and Finance with more than 20 years experience in hardware and software industries.
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