Senior Web Marketing Manager, Moveworks
$155-206k
+ Equity
Office located in Mountain View, CA
Enterprise-built conversational AI platform
Be an early applicant
Enterprise-built conversational AI platform
501-1000 employees
Be an early applicant
$155-206k
+ Equity
Office located in Mountain View, CA
501-1000 employees
Company mission
To make getting instant help at work effortless for employees.
Role
Who you are
- Demonstrable success in optimizing web experiences for conversion and user engagement
- Expertise in implementing security, privacy, and accessibility measures and ensuring website compliance with all legal and regulatory requirements
- Working expertise with varied project management tools (e.g., Asana, JIRA) and experience maintaining automated project dashboards for reporting, capacity planning and roadmap and timeline management
- Well-versed in the technical aspects of running a website, UX, SEO, domain management, HTML/CSS/JavaScriptEffective
- Communication skills with the ability to articulate strategies and plans to a wide variety of audiences
- Excellent project management and problem-solving skills with the ability to manage multiple projects simultaneously from strategy to execution.Ability to adapt and thrive with ambiguity
Desirable
- Agile project management experience with a track record of applying agile methodologies to web development projects
- A strong analytical mindset complemented by excellent negotiation skills, geared towards achieving project objectives
- Experience with Adobe Suite and with leading major web redesign efforts end-to-end
- 8+ years of experience in Web Marketing, Digital Marketing, Conversion Rate Optimization (CRO) or related field, with Bachelor’s degree
- Ability to lead, influence, and direct projects and processes across multiple teams
- Experience using data and insights to inform requirements, ideas, and strategies with hands-on experience with web tools including CMS (AEM), A/B testing tools (Adobe Target), site analytics (Adobe Analytics) and business intelligence tools
- At Moveworks, we are looking for a seasoned, creative, and resourceful Senior Web Marketing Manager who can steer our enterprise web strategy towards unprecedented success. If you are passionate about crafting compelling digital experiences and driving end-to-end web program management, we would love to hear from you
What the job involves
- As the Senior Web Marketing Manager at Moveworks, you will be the visionary force behind our web strategy, propelling our brand forward and turning our corporate website into a dynamic engine for growth
- This pivotal role demands a blend of strategic insight and hands-on execution, requiring you to oversee the end-to-end management of holistic web programs — from leading a comprehensive website redesign to optimizing user experience for conversion
- Your expertise will transform our website into an engaging platform that educates, captivates, and converts our target audience
- Lead the integration and optimization of new CMS features and third-party tools to enhance lead generation capability
- Develop and execute strategies for continuous optimization of web user experience, focusing on high-traffic pages to maximize conversion rates
- Collaborate closely with cross-functional (XFN) partners to manage product/feature launches, and bolster our brand/corporate communication
- Plan and implement conversion rate optimization projects, incorporating UX best practices to boost the effectiveness of all web programs
- Champion a customer-centric web roadmap, innovating strategic web experiences that guide users seamlessly from discovery to engagement, leading to tangible sales and lead generation
- Spearhead the ambitious redesign of the Moveworks website, ensuring it resonates with our diverse global audience while maintaining local relevance
- Utilize insights and feedback to iteratively refine the customer journey, ensuring an alignment between digital experiences, business objectives, and customer needs
- Collaborate with marketing, product, design, and development teams to craft engaging and impactful web experiences including design and content, driving measurable outcomes
- Monitor and analyze performance data, utilizing insights to continually enhance customer engagement and achieve business goals
- Regularly update stakeholders with key insights, ensuring that strategies are aligned with business, customer, and operational objectives
Our take
Moveworks provides IT service and helpdesk support through an AI-driven chatbot. Its system utilizes information about an employee, such as their role and seniority level, to deliver the correct information or carry out processes. Moveworks claims to solve 30% of IT support tickets within weeks of implementation.
In 2024, Moveworks opened a data center in Australia and its service has seen strong uptake from large enterprise-level companies, where IT teams deal with hundreds of requests at a time, helping to minimize backlog and gain back employee time. As more and more workers move from office to home or hybrid, IT support requests have boomed, opening up the opportunity for Moveworks to expand its client pool and provide solutions to help with this change.
Competitors such as Electric offer similar automated IT support services, but Moveworks has invested heavily into creating an AI system that is conversational and easy to use. Automated solutions with machine learning capabilities can also identify cost-saving opportunities. When unused software licenses are estimated to cost companies billions of dollars a year, there is money to be made by identifying and removing these avoidable costs through AI.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Jun 2021
$200m
SERIES C
Nov 2019
$75m
SERIES B
Total funding: $305m
Company benefits
- Fully paid medical, dental, and vision coverage with no premiums
- Fully paid short-term disability, long-term disability, and life insurance
- Free daily meals
- Unlimited PTO
- Unlimited paid sick days
- 16 weeks of 100% paid parental leave
- Medical, family care, and military leave
- Competitive salary — we’re one of the best-paying companies in the Bay Area
- 401(k) with matching
- Equity and stock options
- Commuter and parking benefits
Company HQ
Mountain View, CA
Articles
Leadership
Bhavin Shah
(CEO)After an MA at Stanford, Bhavin worked as a Director at LeapFrog Enterprises before co-founding Gazillion after 5 years in 2005. They left their CEO role at Refresh to co-found Moveworks in June 2016.
Vaibhav Nivargi
(CTO)Vaibhav started their career as a Stanford University Research Scientist before working for Aster Data as a Software Engineer. Having started ClearStory Data in 2011, they co-founded Moveworks in 2016.
Varun Singh
(President)Varun worked for half a decade as SVP of Product at Sefaira before spending 2 years as Lead Product Manager at Facebook. They left in 2016 to co-found Moveworks.
Jiang Chen
(CTO of AI)Jiang took a PhD at Yale in Computer Science before working as a Columbia Research Scientist and spending 7 years at Yahoo! and Google. After a year at Airbnb, they co-founded Moveworks.
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