Senior Field Marketing Manager, Spendesk
Company spend management platform
Posted today
Company spend management platform
201-500 employees
Posted today
201-500 employees
Company mission
To liberate businesses and people to do their best work.
Role
Who you are
- A proven track record (5+ years) in B2B field marketing
- Strong event execution and operational process management skills
- Excellent interpersonal skills, with experience leading teams at events
- Strong understanding of lead nurture and email marketing best practices
- Hands-on experience with HubSpot and Salesforce
- Strong collaboration skills with sales and marketing teams
- Deep understanding of ICPs, with a data-driven approach to campaign strategy
- Experience with 1:Many / 1:Few ABM strategies (a bonus). >
- Most importantly, we're looking for someone who:
- Has a strong bias for action and a growth mindset
- Is comfortable in a fast-paced environment
- Can connect the dots between different workstreams and teams
- Is genuinely curious about what makes field marketing campaigns successful
What the job involves
- We're looking for ambitious marketers who want to tackle real challenges and make a lasting mark on a business with extraordinary potential
- In this role, you'll be at the forefront of our growth, leading sophisticated demand generation campaigns that create meaningful engagement and drive qualified opportunities for Spendesk
- If you're passionate about B2B marketing and have 4+ years of experience building high impact field marketing campaigns, we'd love to talk to you
- Working closely with our talented marketing and sales teams, you'll:
- Take full ownership of regional marketing performance, ensuring a direct contribution to pipeline and revenue growth
- Launch and scale field marketing events with a clear operational process, from identification to execution, follow-up, and measurement (ROI/revenue-based)
- Act as a team lead at events—briefing internal teams, managing communications, and ensuring meaningful customer interactions
- Develop and execute lead nurture and email marketing programmes to engage prospects at different funnel stages, leveraging strong copywriting skills and knowledge of inbound and outbound best practices
- Foster close collaboration with the sales team, ensuring strong alignment on pipeline generation initiatives
- Demonstrate deep market knowledge and ICP understanding, conducting field research, interviews, and learning calls to inform content and campaign strategies
- Lead nurture & email marketing :
- Design and execute lead nurture strategies that align with different stages of the funnel
- Write compelling email marketing content to drive engagement and conversions
- Implement best practices for outbound and inbound email marketing
- Sales & marketing alignment :
- Work closely with sales teams to ensure a smooth handover of leads and opportunities
- Gather and report customer intelligence to refine targeting and messaging
- Support sales teams with marketing materials and messaging for field events, outreach, and campaign enablement
- Marketing operations & performance tracking :
- Utilise HubSpot and Salesforce to track, measure, and optimise campaign effectiveness
- Develop regional marketing plans based on data-driven insights and market trends
- Improve forecast performance by understanding demand assumptions and pipeline trends
- Own pipeline reporting, ensuring clear visibility of marketing-influenced opportunities and revenue impact
Application process
- As we are an international team, please submit your application and CV in English
Our take
Spendesk is an all-in-one spend management solution created to deliver more control, visibility, and automation to today's finance teams. Top startups like Drivy, Konbini, Dataiku or Deezer are already customers of Spendesk.
With flexible payments, approvals, automated receipt capture and real-time spend insights, the company specifically allows finance teams to decentralise operational spending across the business without any loss of control or visibility. Employees benefit from streamlined expense and invoice management through the Spendesk website and app.
Expense management platforms are becoming an increasingly crowded space, with competitors like Soldo and Expensify also building similar products. Spendesk will have to keep innovating its offerings to stay relevant. But with substantial funding to its name along with a number of strategic partnerships (including Visa), the company is making sure it stays ahead of the competition.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
53% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jan 2022
$115.7m
SERIES C
Jul 2021
$115.7m
SERIES C
Total funding: $299.5m
Company benefits
- Transport reimbursement: Monthly contributions to your transport card (metro, bus or train)
- Offsites and events: Regular team events to exchange with other Spendeskers and get to know each other better
- Annual leave: 28 days per year to rest and relax
- €50 on your Spendesk card: To buy anything you need for work
- For Spendeskers with kids: Generous parental leave & a lot of flexibility for working parents
- Great offices: In the hearts of Berlin, London, Madrid, and Paris
Company HQ
L'Europe, Paris, France
Leadership
Axel Demazy
(CEO)Joined Spendesk in 2024 as CEO. Prior to this, they spent over 4 years at Jellsmack as the COO and General Manager and over 8 years at the Boston Consulting Group as a Partner.
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