GTM Finance Manager, Fivetran

• 6+ years of experience in strategic finance, FP&A, or investment banking, supporting GTM or marketing teams
• Deep understanding of SaaS metrics, marketing funnels, and PLG dynamics
• Familiarity with tools like Looker, Salesforce, HubSpot, and other marketing automation/CRM platforms
• Prior exposure to marketing mix modeling, attribution analysis, or campaign-level ROI frameworks
• Proven ability to partner with senior executives and drive data-informed decisions
• Strong financial modeling, analytical thinking, and problem-solving skills
• Excellent communication skills with a knack for simplifying complex topics into actionable insights
• Comfortable working independently in a high-growth, fast-paced environment

Desirable

• We’re looking for a strategic and analytical GTM Finance Manager (individual contributor), with a focus on supporting our Marketing organization and Product Led Growth (PLG) revenue segment
• This role will play a critical part in driving financial insight, strategic planning and investment optimization, directly impacting an integral function of the GTM business
• You’ll partner closely with the Chief Marketing Officer (CMO), as well as the head of PLG, to provide end-to-end financial support—ranging from revenue forecasting, to strategic pipeline analysis and ROI measurement of marketing programs, to headcount and capacity planning for the Business Development org
• Your work will directly influence how we allocate resources, measure performance and scale our customer acquisition and growth strategies.This role is ideal for someone who thrives in fast-paced, cross-functional environments and can bridge the gap between data, strategy and execution
• You’ll serve as a trusted advisor to senior leaders, bringing a deep understanding of GTM dynamics, financial modeling and business storytelling
• Partner with the head of PLG to support revenue forecasting, target tracking, investment modeling and strategic planning for product-led initiatives
• Work closely with the CMO to analyze marketing funnel performance, optimize program spend and evaluate ROI across channels and campaigns
• Drive strategic headcount and capacity planning for our business development function, ensuring alignment with pipeline and revenue goals
• Build and maintain financial models that help quantify tradeoffs and guide decision-making across GTM investments
• Develop clear and concise insights and recommendations for senior leadership, including inputs for quarterly business reviews and board meetings
• Collaborate cross-functionally with Revenue Operations, Marketing Operations, Sales, and Product to align financial plans with business priorities