Senior Product Marketing Manager, Drata
Pricing & Packaging
$118.8-183.4k
Salary varies by location; + Restricted Stock Units (RSUs)
Security and compliance automation
Be an early applicant
Security and compliance automation
501-1000 employees
Be an early applicant
$118.8-183.4k
Salary varies by location; + Restricted Stock Units (RSUs)
501-1000 employees
Company mission
To help companies earn and keep the trust of their users, customers, partners, and prospects.
Role
Who you are
- 5+ years of experience in B2B SaaS pricing strategy, product marketing, business operations, or consulting—preferably in high-growth environments
- Proven success designing and implementing pricing models that scale with product complexity and customer maturity
- Strong financial and analytical skills: ability to build pricing frameworks, cohort analyses, and P&L impact scenarios
- Adept at translating complex pricing into clear, executable GTM narratives for sales and customer success teams
- Experience owning CPQ structures, quote operations, and cross-functional alignment with RevOps and Finance
- Strategic thinking paired with tactical ownership—you can both ideate and drive implementation
- MBA or equivalent experience preferred; experience in trust, security, or GRC platforms is a plus
What the job involves
- Drata is seeking a bold and analytical Senior Product Marketing Manager, Pricing & Packaging to own the pricing and monetization strategy across our entire product suite
- In this highly strategic role, you’ll design, execute, and iterate pricing and packaging frameworks that accelerate revenue, boost expansion, and align with how our buyers perceive value
- You’ll partner cross-functionally with Product, Sales, RevOps, Finance, and Customer Success to ensure our pricing fuels commercial growth while enabling confident, scalable selling motions
- This role is critical to Drata’s continued leadership in the trust management category, and will directly impact ACV growth, pricing model adoption, monetization efficiency, and sales confidence
- Pricing & Packaging Strategy: Lead end-to-end pricing design for new and existing offerings, including feature bundles, tiers, add-ons, usage models, and geo-specific constructs
- Monetization & Value Realization: Drive frameworks that link customer value to price realization, maximizing average deal size and expansion potential across segments
- GTM Acceleration: Partner with Sales, RevOps, and Enablement to operationalize pricing strategy into playbooks, quote flows, talk tracks, and CPQ systems—reducing time to market for new offers
- Pricing Experimentation: Establish test-and-learn infrastructure to pilot, measure, and scale pricing experiments across verticals, ICPs, and packaging variations
- Market & Buyer Insights: Analyze competitor pricing models, buyer behavior, and financial performance to inform packaging decisions and maintain competitive differentiation
- Performance Analytics: Define and monitor pricing KPIs including pricing model adoption, monetization efficiency, average deal size growth, attach rates, and customer expansion
- Executive Influence: Present findings, recommendations, and revenue impact models directly to product and business leadership
Our take
Traditional manual compliance workflows are tedious, error-prone and extremely hard to scale, which presents special difficulties for rapidly growing companies in maintaining strong data security. Drata enables companies to manage compliance easily, by automatic monitoring and evidence collection, building a single picture of risk across the company.
The company has several competitors offering compliance automation solutions, including Vanta and Secureframe , but Drata is unique in automating the tasks themselves rather than generating notifications for teams to action. This approach has garnered Drata a client base of thousands of companies including bambooHR, Notion and Abnormal.
Drata has grown swiftly since its 2020 founding. Iconiq Growth and GGV Capital have led Drata's impressive funding rounds. It intends to use its influx of cash to invest heavily in research and development, and to roll out new features for auditors and startups.
Freddie
Company Specialist at Welcome to the Jungle
Insights
90% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Dec 2022
$200m
SERIES C
Nov 2021
$100m
SERIES B
Total funding: $328.2m
Company benefits
- 100% coverage for medical, dental, and vision
- $500 annually towards personal development opportunities
- Unlimited vacation policy for strong, fully charged batteries
- Flexible hours and work from home (especially these days!)
- Reach your financial goals while reducing your taxes
- Pre-tax savings plans for healthcare and dependent care
- Work From Home Stipend
- Learning Enrichment Stipends
- 16 weeks fully-paid parental leave
- 401K Retirement Plan
Company HQ
University City, San Diego, CA
Leadership
Adam Markowitz
(CEO)Previously VP & GM at Instructure. Founder & former CEO of Portfolium. Has worked in Mechanical and Aerospace Engineering.
Daniel Marashlian
(CTO)Former Technical Advisory Board Member at the National University. Previously Senior Director Of Engineering at Instructure. Co-founded Portfolium and RapidEngage.
Troy Markowitz
(COO)Advisor at Knack and former Contributor to Forbes. Previously the VP of Strategy, Growth Markets at Instructure. Prior experience in Business Development.
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