Senior Member Growth Marketing Manager, Omada Health
$124.1-162.2k
+ Annual cash bonus & equity grants. Salary dependent on location
A digital-first chronic care provider
Open for applications
A digital-first chronic care provider
501-1000 employees
Open for applications
$124.1-162.2k
+ Annual cash bonus & equity grants. Salary dependent on location
501-1000 employees
Company mission
To inspire lasting health changes that change lives.
Role
Who you are
- 7+ years of relevant experience in client-facing roles, marketing consulting, acquisitions marketing, or related fields
- Bonus points for experience in the healthcare or employer benefits industries
- Strong interest in both the creative and analytical aspects of marketing
- Demonstrated ability to optimize and adhere to efficient processes
- Outstanding project management and presentation skills
- Effective collaborator in a fast-paced, high-growth environment
- Bachelor’s degree or equivalent relevant experience
What the job involves
- Omada’s Member Growth team is focused on the first part of Omada’s mission – to inspire people everywhere to take the first step toward lasting, healthy change. We understand our audience, know what makes Omada different, connect these two things to tell a great story, then measure and optimize its success
- As a Senior Member Growth Manager, you will lead our consumer enrollment initiatives, focusing on driving program adoption across various industries. This role demands a blend of growth marketing expertise, data proficiency, and operational strength to develop, execute, and refine outreach strategies
- Design and implement cutting-edge strategies to maximize consumer enrollment
- Utilize industry insights and campaign performance data to create a best-in-class outreach playbook
- Develop compelling, client-specific strategies by combining historical data with insights from client consultations
- Leverage performance marketing data to inform strategic recommendations and optimize campaigns
- Monitor and own success metrics for your portfolio, using analytical tools to drive results
- Report on marketing initiatives, providing data-driven insights to key stakeholders for continuous improvement
- Collaborate with internal teams—Design, Growth Marketing, Marketing Operations, and Commercial—to execute successful enrollment campaigns
- Ensure efficient processes are in place while continuously seeking improvements
- Develop and maintain strong client relationships by providing strategic program management and consultation
- Drive growth by leading consumer enrollment efforts that increase the adoption of the Omada program
- Earn trust through strategic program management, fostering long-term partnerships
- Contribute to Omada's mission by strategically addressing consumer outreach challenges and devising innovative solutions
Our take
Health tracking apps help people to analyse their health data and provide passive notifications and reminders based on their activities. However, these notifications are easy to ignore and do not have any form of medical authority.
Omada Health offers various virtual health programs that cover areas such as diabetes, weight management and hypertension. As opposed to receiving notifications based on their health, Omada shares real-time health data with both patients and healthcare professionals to increase commitment levels to health tracking apps.
The startup claims that this human-interaction from healthcare professionals within a health tracking framework increases the likelihood of a positive outcome by 250%. Omada currently uses more than a billion data points recorded from 550,000 patients, aiming to use this data to broaden strategies within medical communities.
Freddie
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Feb 2022
$192m
SERIES E
May 2020
$57m
LATE VC
Total funding: $448.8m
Company benefits
- Remote first
- Flexible vacation
- Wellness days
- Parental leave
- Omada program
- Resources to thrive
- Meeting-free days
Company HQ
Financial District, San Francisco, CA
Leadership
Adrian James
(Co-Founder & Member of the Board of Directors)Studied Mechanical Engineering at Stanford. Was a Mechanical Engineer with Risse Racing, Edge Innovations, and Plantas Eolicas. Worked at IDEO for over 9 years, leaving as Domain Lead. Is a Board Member of Moving Analytics.
Sean Duffy
(Co-Founder & CEO)Studied Neuroscience at Columbia, and MBA in Healthcare from Harvard. Was a Nurse Assistant at Straub Hospital. Worked at Google for 2 years in People Analytics. Was a Health & Wellness Domain Specialist at IDEO. Editor of Medgadget for 4 years. Current Founder of Excel Everest.
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