Designer, YNAB
Humbly Confident
$72-87k
Eligible for our profit-share twice a year
Illustrator
Figma
Webflow
Slack
Junior and Mid level
Remote in US
More information about location
Financial education company with a money management app
Posted today
Financial education company with a money management app
101-200 employees
FintechB2CPersonal financeFinancial ServicesSaaSDevOpsSocial Impact
Posted today
$72-87k
Eligible for our profit-share twice a year
Illustrator
Figma
Webflow
Slack
Junior and Mid level
Remote in US
More information about location
101-200 employees
FintechB2CPersonal financeFinancial ServicesSaaSDevOpsSocial Impact
Company mission
To teach everyone to love how they spend their money.
Role
Who you are
- We have two hard requirements for this role—you must:
- Have at least 2–3 years of experience as a designer. Ideally, you’re a well-rounded designer who is:
- Proficient in Figma and Illustrator
- Comfortable with time-sensitive production work
- Able to create illustrations by following our guidelines (but you don’t need to be a formal illustrator!)
- Live in a timezone that is within two hours (plus or minus) of Central Time
- We have one overarching requirement when it comes to joining our team: our original Core Value Manifesto has to really click with you
Desirable
- Knowledge of performance-driven design (or a willingness to learn). If you understand CTR, engagement metrics, and A/B testing for optimization, you already speak our language
- Experience bringing a brand into a product
- If you know (or are interested in!) motion graphics & animation, you may also design animated ads and/or visuals for YouTube
- If you’re proficient in Webflow, you’d be a big help with our website!
- An understanding of what works visually for YouTube, Facebook, Instagram, Pinterest, TikTok, and other social platforms
What the job involves
- Our Marketing team loves spreading the word about YNAB, and eye-catching designs are an integral part of that—which is where you come in!
- You’ll join our team of designers, who have a special talent for crafting designs that effectively communicate our message, represent our brand, and make both current and potential YNABers go :heart-eyes:
- You’re the person we’re looking for if you’re curious to learn new things, happy to roll up your sleeves and help wherever needed, and jazzed to work on a brand that is (humbly) playful, yet sophisticated
- While most of your designs will be created to serve marketing, you’ll also produce product and service communications
- You’ll design eye-catching, high-converting thumbnails for YouTube, creative ads for paid acquisition channels, and engaging visuals for social media
- Andrea will be your manager. She joined the product design team in 2018 and jumped over to the marketing team last year just in time for the brand refresh!
- We’re fully remote, so a lot of our work is done asynchronously, but we love working together in real time when it makes sense. We try to schedule most meetings between 12–3 pm Eastern time Monday–Thursday
- Your main responsibilities will be to design engaging visual communications, support our brand identity, and collaborate cross-functionally to ensure that your designs effectively support our company goals
- Design a diverse range of visual communications—primarily digital, but sometimes analog—such as: email templates, landing pages, print collateral, lead-generating content, app store screens, event design (like for FanFest or our company retreats), and more
- You pride yourself on delivering high-quality, polished assets on time and within budget. In all of that, you’ll have plenty of opportunity to be creative, but you also love the very smallest parts of the job—it’s in your pixel-perfect attention to detail that you hone your craft
- Excel in an iterative design process. You’ll rapidly test, refine, and optimize your designs to maximize engagement and effectiveness, based on performance data, industry trends, and feedback from internal teams and/or our target audience
- You’re not primarily responsible for analyzing or reporting on the performance of visual communications, but you should be well-versed in communicating with those who do
- Uphold our visual brand identity in customer-facing assets, product designs, and internal materials. To do so, you’ll rely on consistent design elements and our established style guidelines
- Speaking of our style guidelines, you’ll also develop and maintain templates, graphic elements, and other resources to ensure design consistency across all non-product, customer-facing, and internal materials
- This may include creating new illustrations by following our guidelines (again: you don’t need to be a formal illustrator!), and collaborating with Dylan, our Director of Design, in updating style guides when we need to refine our visual brand identity
- Collaborate with cross-functional teams to ensure that materials are well designed, on-brand, and effectively communicate the desired message
- For example, you’ll participate in product launches and integrated marketing campaigns; work closely with writers to ensure your designs evoke the appropriate emotion; and brainstorm with marketers to create and optimize platform-specific ads and content. In all your projects, communication is key!
- Speaking of communication, we strive to keep an open dialogue between all our designers (including your team and our product designers)
- You’ll help us share ideas and decisions, keep assets visually consistent across teams, and ensure the coherence of a YNABer’s end-to-end experience
- Offer design support to the entire company, including the production of internal assets, branded items, and professional opinions on miscellaneous design decisions. This won’t take precedence over your other responsibilities, but we do love to help each other around here!
- And finally, you’ll advocate for company-wide visual excellence by sharing design best practices and insights, and educating and supporting teammates in the proper use of our visual brand identity and style guidelines
Application process
- Submit your application (including what’s listed below) by Sunday, March 9th @ 11:59pm PT
- A cover letter and answers to three questions. But not your typical cover letter. You have our permission to NOT be formal, just help us get to know you
- On page 1: We’d love for you to tell us a bit about yourself, why you’re interested in this role at YNAB, and why you think you’d be a great fit
- On page 2 onward: Please answer these questions three:
- 1. Tell us about a time when you were convinced you were right about something at work, but have since changed your mind. What convinced you?
- 2. How do you hone your craft as a designer? Feel free to share specific strategies, sources of information or inspiration, and/or your general approach
- 3. Imagine you’re our new Designer and a Marketing teammate has just reached out to you with an urgent request: the FanFest team just dreamed up an extra piece of swag that we know would delight YNABers, but they need the design finalized one week from today. You have time to tackle it but they didn’t provide all the information you’d need to get started. Please draft a 1-2 paragraph message as though you’re writing directly to them (and feel free to make assumptions about what the swag is, and what information you need to gather)
- Your portfolio. Please:
- Share as a personal portfolio website, PDF, or Dropbox folder
- State the role you played on each project and specify if any parts of the design were NOT created by you
- Include: examples of visual communications, such as marketing campaign content, landing pages, ads, printed media, logos, illustrations, environmental designs, and/or merch designs; a peek into your design process; and links to any live work
- We’d prefer to see real work with real stories over perfect spec work, but if you’d like to include personal work please be sure to label it as such
- Answers to 13 quick, informational questions, which you’ll see when you click Apply Now. These include things like your contact information, location, and relevant skills for the role
- Though we know it’s customary in some areas, please do not share a headshot anywhere in your application materials
- Application
- Questionnaire
- Interview #1
- Paid skills-based project
- Interview #2
- Interview #3
- Offer
Our take
The average American worker has been feeling the strain over recent years. Rising household debt, poor financial literacy, and a complex labor market has helped contribute to a taxing period for finances. Now, we’re seeing more Americans than ever start budgeting and engaging with personal finance apps. You Need a Budget (YNAB) is one of them.
The YNAB budgeting platform has been up and running for nearly two decades now, and consistently wins a place in ‘budgeting app’ shortlists. It helps users create a budget and spending plan, as well as offering digital resources like live classes.
Whilst YNAB was early in developing this spread of features, other competitors were quick to follow suit, including the likes of Mint or Honeydue. YNAB has, however, secured a strong reputation in the growing sector. Whilst the company may need to expand to survive, YNAB is for now one of the leading players.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- 4-Day Work Week: We’ve adopted a four-day work week (still 100% paid). For us, this means four regular days of work followed by a three-day weekend…every week!
- Take Vacation (Seriously): We want you to take vacation. In fact, we have a minimum vacation policy of three weeks per year. Five weeks feels about right (plus two extra weeks for our company-wide December break). It’s important to get plenty of downtime and get out and do something. We’ll look forward to seeing pictures of your adventures in our #office-wall Slack channel.
- No Outrageous Hours: We want everyone to have a full life outside of YNAB, and we rarely work more than four days per week. There have been a few occasions where things got busy and people had to put some extra time in—but then they took some extra time off, so it all balanced out. We work hard and smart and we care deeply about what we do, but we also love our families and about 2,000 other things. We have perspective and, ultimately, we think it makes us—and our work—even better.
- Up Your Game: We’re serious about helping you improve your craft. It’s one of our favorite savings categories, and it’s the most important work of our managers. Think conferences, online courses and subscriptions, dedicated time away from work to learn something new… It's really up to you and your manager. But we love to see our people growing.
- 100% Remote, Worldwide: Our team is spread all over the world—mostly in the United States, but also in the UK, Canada, Germany, Brazil, Mexico, and several other countries. Team members who live in the US or UK are set up as employees, and those who live in other countries set themselves up as independent contractors.
- Family leave: We offer generous paid parental leave for all full-time team members. (Here's to increasing the world's budgeters, one child at a time!)
- Equipment: We want you firing on all cylinders so we’ll set you up with a shiny new computer and replace it every three years.
- Meet Your Team: Some of our best work (and bonding!) is done in person. You’ll generally have the opportunity to meet with your team once or twice a year, at a small-team work-focused meetup or at our company retreat. At the YNAB retreat, we love to catch up on spreadsheets and powerpoints in a Best Western conference room. Just kidding. (It’s actually hard to write that sentence, even knowing it’s such a good joke.) So far, we’ve gone to Costa Rica, a gigantic cabin in the mountains, a beach house in the Outer Banks, a ranch in Montana, Laguna Beach, and most recently, Palm Springs. We work together, play together, and reinforce the bonds we’ve made as a team and company. Every time we meet up, we leave refreshed, motivated, and excited for the year ahead together.
- Flex Your Work Schedule: We’re fully remote, so a lot of our work is done asynchronously, but we love working together in real-time when it makes sense. We try to schedule most meetings between 12-3pm Eastern time (16:00-19:00 UTC) Monday-Thursday. Outside of your meetings, we trust you to set your own schedule by balancing your team’s needs with your own needs. You don’t need to ask for permission to take off early one afternoon to see the doctor, or be “active” on Slack if you’re working deeply on a project. We look at what you accomplish—not when or how long you're in front of a computer.
- Purpose: Did we mention that YNAB makes a huge, positive difference in people’s lives? You may not think that matters much, but then a few months down the road you’ll realize it’s made your job really, really enjoyable. Don’t underestimate this one!
- Health Insurance: We offer excellent medical, dental, and vision insurance for our US employees, where we cover 100% of the premium for you and your family. No need to check your vision, you read that right—100%. (Although if you did need to check your vision, we’ve got you covered!)
- Retirement: We have a Traditional and Roth 401k option. YNAB matches your contributions, up to six percent of your paycheck. Matches vest immediately. (Are you a personal finance junkie like our founder Jesse? He set up YNAB’s 401k to have the lowest fee structure possible, where all plan costs are paid by YNAB, not your retirement nest egg. The investment funds available are fantastic, passively-managed, ultra-low-cost index funds. Not a PF junkie? Trust us, it’s awesome.)
Company HQ
Lehi, UT
Articles
Leadership
Jesse Mecham
(Founder)https://www.crunchbase.com/person/jesse-mecham
Taylor Brown
(Technical Fellow)Share this job