Lead Lifecycle Marketing Analyst, Quizlet

• Success in this role will require expertise in data analytics platforms, a solid understanding of machine learning models, and hands-on experience in lifecycle marketing
• We’re looking for someone who thrives in a fast-paced, collaborative environment, is passionate about driving meaningful change, and can turn data-driven insights into actionable business strategies
• 8+ years working with high performing Lifecycle Marketing teams; or 6+ years of experience with a Masters degree
• Outstanding problem-solving abilities and comfort navigating and working effectively in uncertain environments
• Excellent oral and written communication skills
• Intellectual curiosity, flexibility, and high attention to detail
• Proven track record of influencing strategic decisions that have resulted in business impact
• Advanced SQL skills, window functions, sub-queries, etc

Desirable

• We’re seeking a strategic and innovative analyst to drive Lifecycle Marketing Analytics forward. The ideal candidate is a thoughtful leader with a strong track record of partnering with Lifecycle Marketing teams to enhance channel performance using advanced measurement techniques
• This role requires a forward-thinking approach to differentiate LCM from paid media and develop innovative strategies that improve customer acquisition, engagement, and revenue growth
• Tackle key analytics challenges to uncover insights, including measuring the incremental impact of Lifecycle Marketing channels
• Partner with Lifecycle Marketers and leadership to shape business strategy, leveraging data-driven insights to inform decision-making
• Proactively enhance the LCM analytics framework, identifying opportunities for improvement and developing a strategic roadmap aligned with organizational goals
• Break down complex problems into structured, scalable solutions that drive measurable business impact
• Conduct in-depth data analyses to answer critical questions, presenting actionable insights that influence strategy and execution
• Develop and maintain dashboards that empower the marketing team with real-time data, enabling them to optimize performance and drive results

• We work to create a holistic interview process, where both Quizlet and candidates have an opportunity to view what it would be like to work together, in exploring a mutually beneficial partnership
• We provide a transparent setting, that gives a comprehensive view of who we are!