Performance Marketing Manager, Cozero
2 days a week in office
Carbon accounting & climate management solution
Job no longer available
Carbon accounting & climate management solution
21-100 employees
Job no longer available
2 days a week in office
21-100 employees
Company mission
To enable companies to effectively decarbonize and transform their business sustainably in light of financial implications.
Role
Who you are
- If you're excited about building an economy where every company creates an impact for a sustainable world and empowering companies to decarbonize and boost their business performance, we’d love to hear from you!
- 2–4 years experience in performance marketing or growth marketing, ideally in a Series A B2B SaaS environment
- Demonstrated success running and optimizing paid campaigns (SEA, social, PPC)
- Strong knowledge of HubSpot, and how to structure campaigns, workflows, and tracking
- Solid grasp of SEO/SEA best practices and how they support MQL generation
- Experience managing KPIs like CPL, CTR, CVR, MQL volume and ROAS
- Strong communication and collaboration skills to work across Sales, Design, and Product
Desirable
- Experience running campaigns in new markets or for niche B2B audiences
- Familiarity with Webflow or another CMS
- Experience with Google Tag Manager and analytics setup
What the job involves
- We are looking for a Performance Marketing Manager with a strong growth mindset to tackle the day-to-day challenges of building and scaling targeted lead generation across European markets
- In this unique role, you’ll execute data-driven marketing campaigns to support Sales pipeline growth, test and scale acquisition channels, and help build the infrastructure needed to generate demand as we grow across new markets
- Your mission: to support Cozero’s go-to-market growth by running performance campaigns that generate a predictable, scalable pipeline of qualified inbound and outbound leads
- This is a true startup growth role, focused on executing and optimizing digital paid acquisition to fuel sales success. You’ll:
- Build, launch, and optimize paid campaigns across Google Ads, LinkedIn Ads, and retargeting platforms
- Execute inbound and outbound lead generation campaigns aligned with target account lists
- Manage and analyze performance in HubSpot; monitor CPL, MQL conversion rates, ROAS, CTR, and CVR
- Collaborate with Sales and Marketing to align messaging and target personas
- Continuously test creatives, audiences, and channels to improve pipeline performance
- Support tracking setup (e.g., UTM strategy, conversion tracking, Google Tag Manager)
- Contribute to campaign landing pages in Webflow and improve lead form UX and flow
Our take
Climate change and conflicts continue to challenge energy companies, leading to an unprecedented demand for more commitment to renewable raw materials from all stakeholders. For companies, this means it is now no longer a luxury to save CO2 emissions where possible.
Cozero is a software company that creates products to fit that need. The startup was founded to enable companies to effectively decarbonise. It differentiates itself from competitors by framing these CO2 savings in the language of business - each measure details CO2 saved per Euro invested.
With over 70 enterprise customers, the company's next steps will involve accelerating its international expansion and advancing its Climate ERP solution. Having already helped cut Vodafone's media carbon footprint by a third, the company is well set for even greater success as it continues to grow.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Apr 2024
$7.7m
SERIES A
Total funding: $7.7m
Company benefits
- VSOP: As a valued team member, you'll have the opportunity to join our VSOP pool, allowing you to share in the company's financial success
- 27 days of vacation: We offer 27 days of paid time off on top of national holidays, no matter where you are based
- Flexible working hours: Trust is the backbone of our culture, so you have the autonomy to set your own work hours. We recognize that work-life balance varies for each individual, so you are encouraged to adjust your schedule to suit your personal needs, whether that's spending time with family or focusing on your health and well-being
- Learning budget: You will have a budget of EUR 500 per year to allocate towards any learning and development activities of your choice. You have the freedom to select whatever you believe is best for your growth
- Work from home budget: You will receive a one-off payment of EUR 500 to purchase any equipment you need for your remote office. We provide you with a Mac
- Work from anywhere: We fully embrace remote work and its flexibility. However, we must adhere to the tax regulations specific to each country
- In-person Gatherings: There's nothing like in-person connections to boost team spirit. That's why we organize two types of gatherings: company-wide events twice a year and team-focused meetups twice a year
Company HQ
Prenzlauer Berg, Berlin, Germany
Leadership
Fabian Schwarzer
(Co-Founder & COO)Previously a Senior Consultant at Roland Berger.
Helen Tacke
(Co-Founder & CEO)Preciously a Partner at a family office investment fund. Also previously Co-founded VEECEE, a networking platform for Venture Capitalists.
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