AI Marketing Manager, Arc

• You’re a creative executor with a growth hacker’s mindset. You love building, testing, and scaling campaigns — and you’re not afraid to get in the weeds to make something happen
• 3–6 years of experience in B2B marketing at a startup or growth-stage company (fintech, SaaS, or AI preferred)
• Strong writing and storytelling skills — you know how to tailor content to different formats, channels, and buyer personas
• A portfolio of content across formats: social posts, paid ad assets, sales enablement, landing pages, and blog articles
• Hands-on experience running or supporting paid campaigns (LinkedIn, Google) and using data to refine performance
• A scrappy, experimental mindset — you’re energized by ambiguity, quick to prototype, and always looking for ways to punch above your weight
• A high bar for quality, an eye for brand consistency, and the ability to collaborate across design, sales, and product

Desirable

• As a Marketing Manager at Arc, your primary mission is to generate demand and drive pipeline through content-led campaigns, scrappy growth experiments, and lightweight field marketing. You’ll be our go-to builder for marketing assets — from social posts to paid campaigns — and will play a hands-on role in getting new initiatives off the ground fast
• Drive our content strategy: Craft and distribute high-impact content — including social posts, blog articles, case studies, product explainers, paid ad copy, and landing pages — that resonates with private markets investors
• Own campaign content and creative: Partner with design to bring campaigns to life across paid ads, sales collateral, and email nurtures. You'll ensure consistency in voice, clarity in messaging, and relevance to our audience
• Run scrappy growth experiments: Launch fast, lightweight campaigns across paid (LinkedIn, Google), organic, and partner channels — test new ideas, learn what converts, and scale what works. You’ll have dotted-line support from performance marketing leads
• Support field and digital events: Help plan and promote small-format events (private dinners, roundtables), co-branded activations, and unconventional outreach plays
• Collaborate cross-functionally: Work closely with Product Marketing, Sales, and Design to align messaging, develop GTM assets, and tailor outreach by segment
• Learn the product and space deeply: Get fluent in private markets workflows and Arc’s differentiated AI offering. Your credibility with our audience will be key
• Measure and iterate: Track performance across campaigns and content, share insights, and continuously optimize for reach, conversion, and ROI