AI Demand Innovation Specialist, Flywheel Digital
CA$60-80k
3 days a week in office
Simplified digital commerce solutions
Open for applications
Simplified digital commerce solutions
1001+ employees
Open for applications
CA$60-80k
3 days a week in office
1001+ employees
Company mission
To redefine a future where all businesses can seamlessly navigate the rapid change of digital commerce and drive growth.
Role
Who you are
- This role requires significant experience with Salesforce, HubSpot (Marketing & Sales Hub), other GTM technologies, and the ability to partner with sales, marketing and RevOps stakeholders to drive operational excellence
- This is an exciting opportunity for a detail-oriented, tech-savvy individual who is passionate about building scalable processes, leveraging AI, and bridging the gap between sales & marketing
- 3+ years of hands-on Sales or Marketing Operations experience, with expert-level HubSpot (Marketing Hub), Salesforce, and AI knowledge
- Proven ability to deploy AI-powered automation across GTM workflows (lead routing, enrichment, follow-ups, task creation), CRM integrations (Salesforce), and Sales engagements
- Experience using AI for pipeline analysis, forecasting support, and deal risk identification
- Deep understanding of lead management, scoring, routing, and pipeline development
- Experience with BI/reporting tools is a plus
- Experience with basic coding/scripting (SQL, Python, Javascript, APIs (Postman), Version Control (Git) is a plus
- Strong written and verbal communication skills to effectively collaborate internally with colleagues and externally with clients
- Team player with a genuine desire to contribute to the overall success of the entire team
What the job involves
- The AI Demand Innovation Specialist will play a critical role in optimizing our sales AI-powered technology stack & it’s integrations, supporting Sales team pipeline campaigns, and enabling data-driven decision-making across the revenue organization
- You’ll have the chance to shape how we utilize tools, data, and AI-automation to accelerate growth
- In this role, you’ll support and enhance our Sales support infrastructure to ensure the effectiveness of our demand generation and revenue programs
- Support, optimize, and troubleshoot various Sales tooling & it’s AI capabilities, ensuring team members can work effectively
- Build, maintain, and optimize AI workflows, lead flows, and scoring frameworks to improve funnel health
- Maintain integrations between HubSpot, Salesforce, and other tools to ensure data accuracy and consistency
- Enable AI-supported campaign execution by aligning marketing signals with sales actions
- Partner with the Marketing & Demand Generation teams to support campaign execution
- Work with RevOps to build performance reporting, including pipeline attribution and ROI analysis
- Assist with data hygiene projects across various data sources, ensuring accurate lead, contact, and account information
- Identify opportunities for process improvements and automation across the Sales function
- Partner with Sales Operations to align on lead routing, qualification, and reporting
Application process
- Every role starts the same, an introductory call with someone from our Talent Acquisition team. We will be looking for company and values-fit as well as your professional experience; there may be some technical role-specific questions during this call
- Every role is different after the initial call, but you can expect to meet several people from the team 1:1 and there might be further skill assessments in the form of a Take Home Assignment/Case Study Presentation or Pair Programming/Live Coding exercise depending on the role. In your initial call, we will walk you through exactly what to expect the process to be
Our take
Flywheel is a digital commerce solution company that provides tools for retail commerce ops, media execution and market intelligence. Its real-time insights and decision making is aimed at boosting eCommerce sales, helping companies grow faster, smarter and more efficiently.
Founded in 2014, Flywheel amalgamated a number of digital commerce tools into a proprietary cloud platform that manages tens of billions in product sales and billions in advertising spend every year. It serves over 4500 brands internationally, a sure sign that it has solidified a presence in the space.
In 2023, New York-based Omnicom Group acquired Flywheel for $835 million. The company will continue to operate under its own name, but now as a "Practice Area" within Omnicom. Flywheel’s products will be connected to Omnicom’s audience and behavioural data, elevating both companies' analytics and insights power.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Comprehensive medical coverage
- Paid vacation and holidays
- Country-specific savings and benefits plans
Company HQ
Locust Point, Baltimore, MD
Leadership
Patrick G Miller
(Co-Founder)Previously Co-President at Ascential, Vice President at Compass Marketing, Director of Community at Chesapeake Bay Foundation and an Operations Director at Petrie Ross Ventures.
James DiPaula
(Co-Founder)Previously Executive Vice President at Compass Marketing, COO at Petrie Ross Ventures and Chief of Staff for Governor Robert L. Ehrlich, Jr of Maryland.
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