Marketing Executive, Overview

• We're looking for a marketing leader who knows how to build a category and tell a story that engineers and operators actually believe
• The best person for this role is fluent in the world of manufacturing and automation, credible with a technical audience, and just as comfortable shaping positioning as standing on a stage
• Proven experience getting your hands dirty in marketing even with a recent track record of senior leadership experience (VP, Head of Marketing, or CMO), including owning a marketing P&L
• Track record leading and building marketing teams, including product marketing
• Manufacturing or industrial market experience: you understand how factories buy and what moves an industrial buyer
• Technical aptitude: you can learn a hardware-plus-AI product deeply enough to market it credibly, and you're comfortable in the technical detail
• Startup or scale-up experience: ideally having grown a company from Series B/C upward

Desirable

• We have a product that wins on the factory floor; we need someone to build the narrative, the brand, and the industry presence that matches it
• This is a builder-leader role: senior enough to own the marketing P&L and build two teams while inheriting a couple headcount, hands-on enough to get into the detail of what our cameras actually do
• You'll work directly with founders and report into the COO, sitting at the table where the company's trajectory gets decided
• WHY THIS ROLE IS EXCITING:
• Direct leadership & growth role: 18 month pathway to higher level positions for strong performers and a heavy mix of 0 -> 1 and 1 -> 100 with the opportunity to build your own team
• Own the category: AI computer vision for manufacturing is being defined right now. You'll shape how the market sees it
• A product that already wins: You're not manufacturing a story. You're telling a true one about a product deployed in real factories at scale
• Real ownership: You own the P&L, the brand, and two teams, with the autonomy to build the function the way it should be built
• Become the industry voice: You'll build Overview's presence across the automation world, through events, partnerships, and the kind of credibility that only comes from knowing the space cold
• WHAT YOU'LL OWN:
• Channel Creation and Ownership: Create an entire channel around the best possible events & channels themselves (i.e. machine builders) and develop a world-class marketing program to effectively reach and leverage those channels (ads, newsletters, events, etc.)
• Product marketing: Lead the Product Marketing team; own messaging, launches, competitive positioning, and technical sales enablement
• Events and partnerships: Lead the Events and Partnerships team; own tradeshows, industry presence, and co-marketing relationships
• Industry presence and evangelism: Build Overview's voice in the manufacturing and automation community and represent the brand where the industry gathers
• Marketing P&L: Own the marketing budget and the outcomes it buys across your scope
• Technical fluency: Learn our camera and platform well enough to guide credible, technically accurate marketing
• Executive voice: Represent marketing at the leadership table and translate product capability into market strategy
• Brand and narrative: Own Overview's positioning, category story, and external presence end to end