Marketing Manager, OpenTable
Diner Marketing
CA$111-120k
Online restaurant reservation service
Be an early applicant
Online restaurant reservation service
1001+ employees
Be an early applicant
CA$111-120k
1001+ employees
Company mission
To bring together people and the restaurants they love in the moments that matter.
Role
Who you are
- 5-8 years experience in a brand marketing, project management, or account management role for a leading agency or consumer brand
- Extremely strong project management skills
- Experience working cross-functionally with many stakeholders throughout the organization
- Coordination and execution of brand marketing creative and clear understanding of creative development process
- Experience implementing campaigns across various channels (email, digital, social, PR, CRM)
- Vendor management experience
- Diplomatic, effective communicator
- Self-motivated, organized, and enthusiastic with high attention to detail
- Very strong organizational skills and an ability to manage multiple projects, comfortability moving throughout projects
- Experience with Project Management tools such as Monday.com or AirTable
- Proficient in Google Suite
What the job involves
- We are seeking a passionate integrated marketer to help manage cross-channel brand initiatives and help shape how OpenTable shows up in the world
- This is an operational and strategic role within the Diner Marketing team to manage marketing initiatives in the US market
- The ideal candidate has a passion for the food and restaurant world as well as follows the evolution of digital marketing (Social, Display, Video, etc) and is interested in developing brand storytelling on numerous platforms
- This opportunity will play a key role within marketing initiatives for OpenTable. This role will partner with cross functional teams both internally and externally for project management and marketing support
- Lead marketing coordination for marketing projects, including managing marketing go-to-market executions, and timelines
- Partner with sales and marketing leads to coordinate restaurant specific campaigns, promotions and event marketing
- Partner with the events team to manage marketing support for local and industry events
- Analyze business data and synthesize insights to drive local and national diner marketing initiatives
- Monitor market trends to find opportunities and report on marketing activities
- Partner with cross functional teams to build landing page hubs
Our take
OpenTable was one of the earliest innovators in the online reservation space, setting up shop in 1998 as a tool to enable restaurants to take bookings online. Rather than charging consumers for the service, OpenTable generates revenue via a monthly subscription and reservation fee from businesses.
Today, the platform is used by tens of thousands of restaurants around the world and seats over 1 billion diners per year. The company was acquired by Booking Holdings – the world's largest travel company – for $2.6 billion in 2014, and remains a subsidiary of the group to this day.
OpenTable is the dominant player in the restaurant reservation software category, with an impressive 45% market share, but does face increasing competition from platforms like Resy, Tock, TableAgent, and many more. Nonetheless, this market leader has garnered an impressive reputation, and there is nothing to say it won't hold on to the dominance it has earned into the future.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
4% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Oct 2000
$36m
SERIES C
Jan 2000
$10m
SERIES B
Total funding: $48.2m
Company benefits
- Work from (almost) anywhere - wherever you do your best work
- Mental health and well-being - company-paid therapy sessions through SpringHealth, company-paid subscription to HeadSpace, and company-wide weeks off a year so the whole team can recharge
- Generous parental leave
- Generous paid vacation + time off for your birthday
- Paid volunteer time
- Enriched learning and development opportunities - leadership development & access to thousands of on-demand e-learnings
Company HQ
Union Square, San Francisco, CA
Articles
Leadership
Debby Soo
(CEO, not founder)After graduating from Stanford with a liberal arts major, Debby started their career in investment banking. Thereafter they worked in Google’s Strategic Partnerships Group and then spent a decade at KAYAK, eventually becoming CCO.
People progressing
Joined as a Project Coordinator. Promoted to Lead Project Coordinator after 2 years. Then promoted again to Project Coordinator Manager after 2 years. Now is Director of Global Sales & Services.
Salary benchmarks
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