Performance Marketing Manager, Wunderflats
DACH
Rental platform for furnished apartments
Job no longer available
Rental platform for furnished apartments
101-200 employees
Job no longer available
101-200 employees
Company mission
To shape the future of housing by offering people the freedom to live and work from mid-term rentals wherever they choose.
Role
Who you are
- 2–4+ years of hands-on performance marketing experience, ideally in a scale-up environment
- Expert-level proficiency in Google Ads—Search & PMax especially
- Strong analytical background with the ability to combine platform data, analytics, and backend data
- A detail-obsessed, methodical working style — you spot anomalies others miss
- Proven ability to identify the real reason behind performance changes
- Excellent documentation habits and clarity in written communication
- A proactive, curious mindset and willingness to “get into the nitty-gritty
- Experience with Paid Social is a plus
- Fluent German and English (required)
What the job involves
- We are seeking a Performance Marketing Manager for the DACH region to own both tenant and landlord acquisition across our paid channels.
- This is a highly operational, hands-on role, with Google Ads as your primary responsibility.
- Beyond campaign execution, we are looking for someone who is meticulous in tracking and documentation and deeply curious about performance behavior.
- You go deep into the data, analyze auction insights, inspect query-level trends, validate tracking, and uncover the actual root cause
- Own performance across tenant and landlord acquisition in the DACH markets
- Manage budgets and pacing daily, ensuring efficiency and quick responses to shifts
- Optimize campaigns across Search, PMax, Display, and retargeting and other Performance Marketing Channels
- Continuously refine targeting, audiences, creatives, bidding strategies
- Maintain exceptionally high tracking hygiene across platforms, analytics tools, and backend data
- Investigate performance anomalies with a scientific mindset:
- Query-level and auction insights analysis
- Competitor intensity and seasonality
- Cross-platform data comparisonsInvestigate performance anomalies with a scientific mindset:
- Build a full-funnel understanding of user behavior and conversion quality
- Run structured, hypothesis-driven tests aligned with the team strategy. We are looking for someone who is excited about structured experiments - pragmatic, not perfectionist and even when the tracking or tooling isn’t perfect
- Document every experiment clearly: setup, assumptions, data sources, learnings, and next steps
- Share insights proactively to help the team scale
- Prepare weekly/monthly performance overviews and deep dives
- Translate data into actionable decisions and clear recommendations
Our take
The rise of technology for remote working, alongside the number of companies offering the set-up as an employment perk, has seen a marked increase in the number of digital nomads spending extended amounts of time working from abroad. As a result, the market for mid- to long-term lets is growing, with demand anticipated to continue rising over the coming years. Proptech company Wunderflats is taking advantage of this trend.
Wunderflats has a broad scope; covering company travel arrangements, lettings for families & students, and a full furnishing and property management service. With operations beginning in Germany, the company found a lucrative testing ground that enabled it to showcase the popularity of its service, which in turn enabled it to secure growth funding. With this, it has brought its offering to 6 German cities, as well as beginning European expansion with Paris.
Germany has one of the largest rental markets in the EU, in addition to being one of the more popular destinations for digital nomads, which definitely contributed to Wunderflats gaining an edge over other hospitality providers. As the company brings its product to other EU markets, it will be interesting to watch how it effectively handles expansion and adaption to the demands of other countries and their consumers.
Steph
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jul 2021
$21m
SERIES C
Jul 2019
$9m
SERIES B
Total funding: $34m
Company benefits
- Join the best team ever with a truly unique employee experience
- State of the art tech stack
- Steep learning curve and individual development opportunities based on your own selection
- We work with Macs, but you can choose your device
- We provide a relocation package if you are moving to Germany
- Flexible and family-friendly working hours and maximum home office flexibility
- An easy way to get to work: Our office is located right at Alexanderplatz
- Team and company events
- Yoga lessons, table tennis, cereals, coffee, fruits, and beer
Company HQ
Mitte, Berlin, Germany
Leadership
Arkadi Jampolski
(Co-Founder & Managing Director)Previously founded Stipendiata, and has experience in Sales and Marketing.
Jan Hase
(Co-Founder & CEO)Previously CTO and Co-Founder of Rooming, then subsequently worked as an IT Consultant at Eleven55. Also co-founded and served as CEO for Repoin UG.
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