Marketing Manager, Doowii
$80-100k
+ Equity
AI analytics for education
Be an early applicant
AI analytics for education
1-20 employees
Be an early applicant
$80-100k
+ Equity
1-20 employees
Company mission
To help education institutions leverage AI for academic excellence, student success, operational efficiency and financial sustainability.
Role
Who you are
- We’re looking for a creative, data-driven Marketing Manager to join our growing team
- 3–5 years of experience in B2B marketing, ideally in EdTech, SaaS, or data/analytics
- Strong storytelling, writing, and content creation skills
- Experience managing integrated marketing campaigns with measurable results
- Familiarity with marketing automation and CRM platforms (e.g., HubSpot, Salesforce)
- Creative mindset with analytical rigor—comfortable with both strategy and hands-on execution
- Excellent project management and communication skills
- Passion for education and making a difference through data
What the job involves
- You’ll play a pivotal role in shaping how schools and educators discover, understand, and adopt Doowii
- From campaigns to conferences, this role requires someone who can drive strategy and execution to build awareness, generate leads, and deepen engagement across our target audiences
- Campaign Development: Build and execute multi-channel marketing campaigns (email, social, content, paid, SEO) to drive customer acquisition and retention
- Content Strategy: Collaborate with internal teams to create and distribute high-value content such as blog posts, white papers, case studies, newsletters, and webinars that reflect the voice of the educator
- Event Marketing: Plan and manage Doowii’s presence at EdTech conferences, trade shows, and regional events—including logistics, collateral, and lead capture strategies
- Partnership Enablement: Support go-to-market efforts with EdTech partners, including co-marketing campaigns, joint webinars, and sales enablement assets
- Analytics & Optimization: Define KPIs and track campaign performance. Use insights to improve ROI and optimize marketing spend
- Product Marketing: Help craft messaging for new features and launches. Translate technical concepts into benefits-focused messaging that resonates with K-12 and higher ed audiences
- CRM & Lead Nurturing: Manage lead funnels using Attio or similar tools. Design nurture flows and email campaigns that convert interest into action
Our take
EdTech company Doowii helps educators gain access to advanced analytics and AI software. As a data interoperability layer, it provides tools for data analysis and visualisation, streamlining the path to informed decisions for educators.
With the diverse needs of education providers worldwide, Doowii offers a flexible and powerful resource. It works with large EdTech providers at K12 and higher education levels, implementing natural language queries for data visualisation, connected metrics and future predictions based on their data.
All of this helps educators create suitable syllabuses that target key areas in which students need improvement. The company has secured an early VC round of funding which is being channelled into accelerating product development and expanding its already substantial customer base.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (2 rounds)
Jun 2024
$4.1m
EARLY VC
May 2023
$0.2m
SEED
Total funding: $4.3m
Company benefits
- New-hire equity grant
- Open PTO policy & company holidays
- Medical, dental, and vision benefits for you and your family
- Mission-driven culture and community
- Goal-setting, regular performance reviews, career-focused conversations, and internal trainings
Company HQ
Goss - Grove, Boulder, CO
Leadership
Benjamin D
(CEO)Previously a Senior Data Scientist at SnapChat, Mux and Marqeta.
Share this job
View 5 more jobs at Doowii