Digital Marketing Manager, Rewst
Automation for Managed Service Providers
Job no longer available
Automation for Managed Service Providers
21-100 employees
Job no longer available
21-100 employees
Company mission
To bring accessible Robotic Process Automation (RPA) to Managed Service Providers.
Role
Who you are
- As paid digital programs are relatively unchartered territory for Rewst, this role requires an analytical, entrepreneurial thinker willing to embrace a test-and-learn approach to uncovering new customer acquisition channels and optimizing campaign performance
- Bachelor’s degree in marketing, business, or a related field
- 4-6 years of experience in digital marketing, with a focus on paid media/PPC
- Experience with B2B SaaS startups a must. MSP industry experience a plus
- Experience using HubSpot, Google Analytics, and other digital marketing tools
- Excellent analytical and quantitative skills
- Attention to detail and strong project management skills
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities
What the job involves
- As Digital Marketing Manager, you will play a vital role in defining the overall strategy for our web, email, and social channels, with a focus on conversion optimization. You will be responsible for designing, implementing, and measuring paid digital programs that boost awareness, drive qualified leads, and increase sales pipeline
- Collaborate with leadership to develop integrated digital marketing strategies that align with business goals and objectives
- Design, execute, and measure paid digital programs, optimizing budget allocation and bid strategies across different platforms
- Define our overall website strategy, collaborating with various teams to design and implement ongoing website updates to support our traffic and conversion goals
- Help refine our approach to email and manage the execution of various marketing emails, newsletters, sequences, etc. with a focus on A/B testing, database segmentation, etc
- Track, measure, and report on the performance of digital marketing campaigns. Use data to identify trends, opportunities, and areas for improvement
- Continuously optimize campaigns through A/B testing, audience segmentation, and creative adjustments
- Define our social media strategy and work with the Content team to execute on a consistent calendar
Our take
Managed Service Providers use a number of tools to deliver their services, but more often than not, these are separate and disconnected from one another. Rewst has developed an automation platform that connects an MSP's tools and data applications, automating the tasks that would otherwise take up time and energy that could be spent elsewhere.
Alongside end-to-end automation, Rewst’s customers can use its platform to design custom workflows. Its scalable and flexible tools have attracted considerable funding from the likes of TDF Ventures, as well as the company’s home-state Florida Institute.
Founded in 2021, Rewst has kept productive over the last few years, introducing new tools such as App Platform, the first low-code app builder for MSPs, and OpenAI-powered RoboRewsty. This is a significant step for the company towards low-code tools that could make its offering accessible to a wider market than its current MSP clientele.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 5 rounds)
Aug 2024
$45m
SERIES C
Jan 2024
$31m
SERIES B
Total funding: $104m
Company HQ
Citrus Park Community, FL
Leadership
Aharon Chernin
(CEO)Previously CEO at Perch Security and CTO at Soltra. Was also Director of Information, Security and Risk at the Depository Trust & Clearing Corporation, and VP of Storage Area Network Deployment at JP Morgan.
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