Principal Product Manager, Trusted Health
Acquisition & Activation
$162-235k
+ Equity
Employment platform for nurses
Job no longer available
Employment platform for nurses
1001+ employees
Job no longer available
$162-235k
+ Equity
1001+ employees
Company mission
To match the nurses on their platform with a range of flexible jobs that meet their preferences and career goals.
Role
Who you are
- Strategic: you enjoy thinking in frameworks and understand the fundamentals of product strategy
- A fast mover: you know how to be 80/20 and prioritize and execute on the most important workstreams
- Strong relationship builder: you understand how to influence without authority
- Comfortable with ambiguity: you know how to navigate white space and solve tough strategic problems with little to no guidance
- You are an excellent communicator, with the ability to articulate complex concepts and ideas to technical and non-technical audiences
- You are an accomplished Product Leader with a proven track record of driving impactful growth through acquisition and activation strategies in digital products, preferably with marketplaces
- You have a passion for optimizing conversion, implementing growth strategies, and embracing a growth-hacking mentality
- Your expertise includes growth techniques, conversion rate optimization, landing page value proposition testing, SEO, and productizing content
- You possess a strategic mindset and an analytical approach, leveraging data-driven insights to inform decisions and optimize growth initiatives
- You excel at leading cross-functional teams, collaborating with Engineering, Data Science, Design, and Marketing to achieve ambitious growth targets
- You have exceptional communication and influencing skills, able to convey complex concepts, gain stakeholder buy-in, and inspire teams to deliver extraordinary growth outcomes
- Bachelor's degree in Computer Science, Engineering, Business, or a related field Proven experience as a Group Product Manager, specifically driving impactful growth through acquisition and activation strategies
- Deep understanding of growth strategies, user acquisition channels, conversion optimization, and reducing friction to improve conversions
- Expertise in growth techniques, including landing page value proposition testing, SEO, and productizing content to increase signups
- Proficiency in data analysis, utilizing tools such as Amplitude, Looker, SQL, Python, or R to extract insights and drive data-informed decisions
- Strong knowledge of SEO principles and techniques, with experience optimizing website content, improving search rankings, and increasing organic traffic
- Demonstrated experience in rapid experimentation, A/B testing, and user research to optimize user experiences and drive growth
- Experience with growth hacking methodologies, leveraging creative tactics and unconventional strategies to achieve rapid growth
- Proven track record of collaborating effectively with cross-functional teams, including Engineering, Data Science, Design, and Marketing
- Excellent leadership and mentoring skills, with the ability to inspire and guide teams to deliver exceptional growth outcomes
- Strong analytical mindset, strategic thinking abilities, and a data-driven approach to problem-solving
- Excellent communication and presentation skills, with the ability to convey complex concepts and influence stakeholders at all levels
What the job involves
- Growth Strategy and Impactful Flywheels:
- Collaborate closely with the product leadership team to develop and execute growth strategies that drive exponential impact
- .Build acquisition and activation flywheels, optimizing the user journey and minimizing friction to improve conversion rates
- Conduct rapid landing page value proposition testing to enhance signups
- Product Roadmap and Experimentation:
- Lead the creation and execution of the acquisition and activation growth roadmap, aligning it with company objectives and ambitious growth targets
- Drive rapid experimentation, leveraging A/B testing and user research to iterate on features and optimize conversion rates
- Utilize data-driven insights to identify areas for product enhancements, improve user experiences, and optimize landing pages
- Data-Driven Insights, SEO, and content productization:
- Leverage data analysis techniques to uncover insights, segment audiences, and personalize experiences to drive acquisition and activation rates
- Optimize our SEO infrastructure to increase organic traffic, improve search engine visibility, and enhance user acquisition efforts
- Productize our content to create compelling resources that drive user engagement and increase signups
- Cross-functional Collaboration and Growth Mindset:
- Collaborate closely with Engineering, Data Science, Design, and Marketing teams to execute growth initiatives and drive alignment
- Work hand-in-hand with our Marketing team to optimize acquisition channels, refine messaging, and implement growth-hacking strategies
- Foster a growth mindset across the organization, encouraging innovative thinking, continuous learning, and data-driven decision-making
- Impactful Leadership and Mentorship:
- Provide impactful leadership and mentorship to the Growth team, fostering a culture of innovation, collaboration, and continuous improvement
- Guide the team in implementing growth hacking techniques, experimenting with new ideas, and driving extraordinary growth outcomes
- Lead by example, demonstrating a growth hacking mentality, taking calculated risks, and embracing a test-and-learn approach
Our take
Trusted Health is a digital employment platform that focuses on nursing. The system provides a solution for nurses seeking job opportunities, connecting professionals with employment vacancies and matching them intelligently. The business automates the process, ensuring that job applications are made extremely straightforward for candidates.
Trusted Health stands out from the crowd by focusing on nursing rather than general recruitment. Their specialized approach gets to the heart of what nurses wish to achieve in their careers, resulting in better outcomes for healthcare professionals. Healthcare facilities benefit from its Works platform, a staffing solution that allows users to source talent directly, and reduce nurse turnover by providing flexibility.
Trusted Health is helping to solve the shortage of nurses in the US. Since launching, they have witnessed rapid growth and have an impressive number of hospitals hiring on the platform. In the future, the company is considering adapting its model to other healthcare workers, and in 2023, it partnered with Unitrek Learning to offer career-advancing courses to Trusted Health customers.
Freddie
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Nov 2021
$55m
SERIES B
Nov 2021
$94m
SERIES C
Total funding: $229.5m
Company benefits
- Flexible PTO
- Comprehensive health benefits
- Parental and family leave
- Distributed team culture and resources
- Trusted-sponsored 401k
- Mindfulness benefits
Company HQ
Financial District, San Francisco, CA
Leadership
Lennie Sliwinski
(CEO)Previously worked at Hired, holding various positions such as Director of Candidate Acquisition, Marketing Operations Analyst and Director of Marketing. Also worked for 2 years at Adlucent, first as SEM Specialist and then as Account Manager.
Matt Pierce
(Advisor)Previously Sales Consultant at Ford Motor Company for 1 year, Board Member at The Risk Management Association for 8 months and General Manager at Hired for 3 years.
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