First Marketer, Iggy
Chrome extension for location data and insights
Job no longer available
Chrome extension for location data and insights
1-20 employees
Job no longer available
1-20 employees
Company mission
To reimagine what’s possible with location data.
Role
Who you are
- 5+ years of experience in marketing, including at developer-focused companies with a self-serve, freemium business model
- Experience hiring marketers and managing them effectively
- Exposure to all areas of marketing, depth in product marketing
- High quality bar: You’ve developed marketing strategies and tactics that put the customer first and understand how to hit growth goals at the same time
- Scrappiness and experimentation mindset: You’re comfortable rolling up your sleeves, since we are still an early stage company
- You know how to balance short-term and long-term goals
- You have recommendations for tools, contractors, etc to build out the foundation of a marketing team that can scale effectively
- Motivated by our mission to make information about the world more accessible
What the job involves
- In this role you will help us figure out how best to bring our product to market - owning the messaging & positioning, content strategy, and growth channels
- You will be responsible for creating a marketing strategy and plan, getting feedback from the rest of the team, and executing that plan
- Marketing strategy: Set goals, plan, and prioritize across marketing working closely with our CEO
- Execute on marketing plans: Do the work to support the team and our goals
- Cross functional leadership: Collaborate on strategy across the company, provide the marketing perspective, and serve as the liaison between product and GTM functions
- Ability to build out the marketing function: We do not have all our tools, processes and workflows built out yet. You will need to help build this out, figure out what works, and test and scale
- Product marketing: Gain a deep understanding of our audience, develop our positioning and messaging, and communicate about the product and its benefits to our audience
Our take
Founded in 2020, Iggy was created to improve location data services, after its founder's frustrations on the lack of data when working in well known companies like Airbnb. Iggy is a platform collecting data to better inform a customer when looking to start a business in a certain area or seek out locations for similar reasons.
The company can improve listing searches and therefore advise the decisions property investors or business owners might make. Location is a huge factor in the success of many enterprises, so with the added information that Iggy can provide, this process becomes a lot smoother and opens up many more possibilities.
Competitors like Trimble or Orbital Insight may give Iggy a run for its moneY, but the company certainly provides a tailored service with intricate data details alongside its easy-to-add Chrome extension, thus allowing the search to be done for the user before they even have to think about it. Still early in its journey, the company has a huge amount of passion and understanding behind it, and so certainly has the potential to excel in its field.
Freddie
Company Specialist at Welcome to the Jungle
Company
Company benefits
- 100% Company paid premiums for medical, dental and vision, 50% paid premiums for dependents
- 401(k) retirement plan
- 6 weeks full time + 6 weeks part time parental leave
- Flexible + generous PTO (+11 paid holidays)
- Professional Development funds
- Charity Matching
- Virtual happy hours
- Team off-sites (when it is safe to do so)
- Equity
- Computer
Company HQ
SoMa, San Francisco, CA
Leadership
Previously worked in data-science at Airbnb. Currently an official member of Forbes Technology Council.
Salary benchmarks
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