Account Executive, Instructure
K12, Parchment
$147.7-184k
OTE
$73.8-92k
BASE
Plus equity
Dynamic learning management platform
Be an early applicant
Dynamic learning management platform
1001+ employees
Be an early applicant
$147.7-184k
OTE
$73.8-92k
BASE
Plus equity
1001+ employees
Company mission
To help learners thrive in tomorrow's landscape by delivering a future-ready ecosystem.
Role
Who you are
- Strong attention to detail
- Proven ability to build and leverage strong relationships
- Excellent written and verbal communication skills
- Bright, energetic professional with outstanding interpersonal skills
- Demonstrated ability to manage multiple tasks with shifting priorities and tight deadlines
- Ability to work in a large, remote corporate environment
- Self-driven, independent, and motivated by a growth mindset
- Proficient in Google Suite of Tools (Gmail, Docs, Sheets, Slides) – required
- Salesforce reporting and usage – required
- Experience with sales enablement tools such as Outreach, Salesforce, and Highspot to develop and implement effective sales campaigns/sequences
- Bachelor’s degree preferred
- 3+ years of sales experience, preferably within an EdTech SaaS company
- Familiarity with solution-based selling methodologies is a plus
What the job involves
- The Account Executive, Parchment K12 is responsible for creating, managing, and closing new sales pipeline within their assigned US-based K12 public school territory for the Parchment K12 Based suite of products
- This individual drives net-new client adoption as well as cross-sells new products into our established network
- You will engage with audiences such as Directors of Student Services, Registrars, Principals, and Superintendents, representing Parchment from a home office environment. We are looking for a dynamic individual with an entrepreneurial mindset and a proven SaaS sales record
- Schedule and deliver five (5) “1st new meetings” per week
- Schedule and hold weekly meetings with a Sales Development Representative (SDR) to execute territory strategy for pipeline creation
- Generate $25,000-$50,000 in new sales opportunities weekly, depending on territory assignment
- Maintain all current quarter opportunities with accurate contacts, close dates, and notes
- Make incremental progress toward attaining annual quota by year end
- Manage a fully ramped annual sales quota of $350,000 - $500,000 and a sales pipeline of $1M-2M
- Create, implement, and maintain a quarterly territory plan
- Execute a consistent prospecting methodology as part of your routine
- Manage SaaS portfolio solution sales with 2 to 6 month purchasing cycles and multiple buyers, quarterbacking the sale through completion and transition to Customer Success Manager
- Continuously learn about new products and improve your selling skills
- Provide regular reporting of pipeline and forecasts using Salesforce
- Stay informed about competition, industry trends, and new product offerings
- Attend and participate in sales meetings, product seminars, and trade shows
- Prepare written presentations, reports, and price quotations
- Conduct and manage contract negotiations
- Demonstrate the ability to sell more than one product to new logo clients
Our take
Instructure is an education technology company, creator of the Canvas Learning Management Platform that allows schools to build digital learning environments that meet the needs of their institutions. The platform simplifies teaching, elevates learning, and eliminates the headaches of supporting and growing traditional learning technologies.
The Canvas platform has grown to become a key part of a large number of educational institutions, from pre-school to higher education. Meanwhile, the company has gone international and hit the $1 billion market cap, made a number of acquisitions and invested in R&D. In fact, much of Instructure's workforce is dedicated to R&D, which shows their focus on innovating.
Instructure was itself acquired in 2024 by KKR, which supports a broad-based equity ownership program for Instructure employees. With KKR's record of acquired companies, this is a promising development. And, as the company centres a future-oriented vision and brand strategy, it will be interesting to see what it does next.
Freddie
Company Specialist at Welcome to the Jungle
Insights
3% employee growth in 12 months
Company
Funding (2 rounds)
Jun 2016
$4m
SERIES A
Aug 2015
$1.5m
CONVERTIBLE
Total funding: $5.5m
Company benefits
- Join a passionate community of educators and the people working to support them
- Access to a large course library, mentoring and coaching opportunities, and regular feedback
- Community engagement (partnerships, volunteering, free learning resources, and ongoing outreach efforts)
- Office culture that values outcomes and impact above all
- Equity and ownership programs give every employee a stake in our future
- Ownership, recognition, and celebrations of shared success
- Growth opportunities (we’re all about helping our people move into (and thrive in) new roles)
Company HQ
Cottonwood Heights, UT
Leadership
Steve Daly
(CEO)They have a BS in Mechanical Engineering and a MBA in Strategy and Finance with more than 20 years experience in hardware and software industries.
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