Manager of Campaign Program Management, Snowflake
$164-215.2k
Plus bonus and equity plan
3-5 days a week in office (Menlo Park, CA)
AI Data Cloud for data sharing and app building
Open for applications
AI Data Cloud for data sharing and app building
1001+ employees
Open for applications
$164-215.2k
Plus bonus and equity plan
3-5 days a week in office (Menlo Park, CA)
1001+ employees
Company mission
On a mission to mobilize the world's data.
Role
Who you are
- 8+ years of experience in demand generation, marketing operations, program management, or campaign execution
- Proven experience managing and developing high-performing teams
- Expertise in project management software and marketing technology stacks
- Strong analytical skills with a focus on operational efficiency and channel performance
- Excellent communication skills with the ability to manage stakeholders across Creative, Web, and Strategy teams
What the job involves
- We are looking for a strategic and highly organized Manager, Campaign Program Management (CPM) to lead and build our newly centralized Campaign Program Management team
- In this role, you will be instrumental in establishing a Campaign Center of Excellence, serving as the "engine room" of our Integrated Campaigns organization
- You will be responsible for driving execution velocity, maintaining high-quality standards, and establishing best-in-class operational processes to ensure our marketing initiatives reach their full potential
- The Manager of CPM will lead a dedicated team of Campaign Program Managers, ensuring the flawless and timely delivery of all integrated marketing campaigns while building clear career paths and execution standards for the function
- Team Development: Manage, mentor, and coach a team of Campaign Program Managers. You will define career paths, identify training requirements, and foster professional growth and promotional opportunities
- Resource Allocation: Manage team capacity by balancing workloads based on priority, skill sets, and organizational needs
- Operational Excellence: Protect the team’s bandwidth and focus by enforcing Service Level Agreements (SLAs) for asset submission and delivery across the broader marketing organization
- Full-Lifecycle Management: Own the campaign workflow from receipt of the Strategy Brief through to final launch. You will manage the critical transition from Strategy ("The What") to Operations ("The How")
- Systems & Standards: Define and enforce the use of project management tools (e.g., Asana, Jira) and templates to ensure global consistency in timelines, status tracking, and reporting
- End-to-End Execution: Oversee the execution of all integrated campaigns, ensuring the team masters program delivery across various promotional channels and asset types
- Webinars & Digital Events: Lead the team in managing high-impact webinars (utilizing platforms like Zoom, ON24, or Bizzabo), coordinating speaker preparation, production support, and promotional assets
- Cross-Functional Support: Coordinate operational support for strategic events, developer programs, and community initiatives, including landing page creation and list management
- Creative Liaison: Act as the primary operational partner for Creative, Brand, and Web teams, ensuring all requests (landing pages, ad banners, etc.) are submitted with complete briefs and managed against strict deadlines
- Channel Strategy: Oversee execution on promotional channels including:email, paid digital, website, paid third party vendors etc
- Lead Flow Management: Ensure all campaign leads are accurately captured, uploaded, and routed through the sales funnel
- Process Innovation: Leverage AI and other automation tools to streamline campaign intake and cross-functional collaboration
- Performance Reporting: Own the performance metrics for key channels like email and web. Track operational efficiency metrics, including cycle times, error rates, and on-time delivery rates
Our take
Developed as a fresh alternative to the archaic systems of data governance and information silos, Snowflake is a frictionless cloud data platform that removes the barriers preventing organisations of all sizes from unleashing the true value of their data.
The company equips organizations with a single, integrated platform that offers the only data warehouse built for the cloud; instant, secure and governed access to their entire network of data; and a core architecture to enable many types of data workloads, including a single platform for developing modern data applications.
Major competitors include Azure, SQL and AWS, and Snowflake has managed to keep ahead of the competition, cementing itself as a global force. Across its 1300+ partners, the company's cloud manages over 250PB of data (with more than 515 million data workloads running every day). Its continued focus on product R&D and partnership expansion have Snowflake well-positioned to manage itself amidst the competition.
Freddie
Company Specialist at Welcome to the Jungle
Insights
37% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Feb 2020
$479m
LATE VC
Oct 2018
$450m
LATE VC
Total funding: $1.4bn
Company benefits
- Comprehensive health insurance plans
- Health savings accounts
- Robust retirement plans
- Life and disability insurance
- Weekly online lunch and learns
- Virtual workout classes
- Ergonomic work-from-home equipment
- On-demand mental health and wellness programs
- Fertility benefits and family planning resources
- Generous time-off and various leave plans
- Onsite and Remote Work
- Employee discounts and pre-tax selections
- New hire equity + Employee Stock Purchase Plan (ESPP)
- Quarterly bonus or commission program
Company HQ
Menlo Park, CA
Leadership
Benoit Dageville
(Co-Founder & President of Product)Benoit, a leading expert in parallel execution and self-tuning databases, founded Snowflake after 10+ years at Oracle as a lead architect. He holds a PhD in Computer Science and has 270+ patents.
Thierry Cruanes
(Co-Founder)Thierry is a leading expert in query optimization and parallel execution. He has a PhD in Computer Science with a focus in Database Systems and is a named inventor on 200+ patents.
Sridhar Ramaswamy
(Chief Executive Officer)Sridhar joined Snowflake in 2023 via the Neeva acquisition as SVP of AI and later became CEO. He co-founded Neeva and previously led Google’s Ads business, growing it from $1.5B to $100B.
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