SEO Strategist, Dealer Inspire
More information about location
Auto dealership industry platform
Job no longer available
Auto dealership industry platform
501-1000 employees
Job no longer available
More information about location
501-1000 employees
Company mission
To be an innovative, scrappy disruptor building unprecedented websites and technology to help dealerships sell more.
Role
Who you are
- Superior client communication/customer service skills (oral and written)
- Ability to run technical SEO audits and resolve common technical SEO issues
- Ability to use technical SEO knowledge/principles to shape client strategy/impact client’s goals
- Understanding of how directory citations impact local SEO and experience with NAP best practices
- Understanding of Google Business Profile (formerly GMB) optimization best practices
- A clear understanding of internal linking best practices, technical on-page element optimization best practices, and content optimization best practices
- Strong understanding of how to translate client goals and research data into actionable content strategy
- Demonstrated skill in creating customized SEO strategy plans that use GA, GSC, Semrush, etc. data to create a unique strategy that drives results for clients
- Must be able to work effectively with others and be excited by the idea of helping others improve their skills
- Must be a strong critical thinker - able to apply various SEO concepts to real-life scenarios in order to create strategies and solve problems
- Must be able to actively listen/observe and contextualize information in real-time, and engage in SEO strategy conversations with clients taking information into account
- Must be able to use SEO tools to gather performance data
- Must be able to perform deep dives on client performance, using data to identify and understand positive and negative trends
- Expertise in Yoast, Semrush, MozLocal, Google Analytics, Google Search, Google Analytics, or comparable SEO tools
- Experience in/interest in the automotive industry is a plus!
- Experience with Wordpress-based websites preferred
What the job involves
- Inform and collaborate with Supervisor on team deliverables and performance metrics
- Assign tasks/responsibilities to team members
- Proactively monitor organic KPIs, perform analysis and deep dives of KPIs/issues, and translate findings into actionable SEO strategies and reporting
- Create monthly reporting for clients that explain the strategy, reasoning, and impact
- Communicate directly with clients; serve as a point of escalation for clients
- Mentor other SEOs to help improve their skill and knowledge
- Work with clients to understand their needs and goals, and create SEO strategy to support them
- Assist with other SEO task work as needed
Our take
Dealer Inspire was founded in 2011 as an innovative solution to dealerships. It aims to make the retail of automotives faster and easier. As of 2018, Dealer Inspire became part of the car.com group in order to collaborate with more brands, including Honda, Ford, and Land Rover.
Its website platform offers information such as source of vehicle purchase and service repair orders. It has received high praise and was awarded the AWA award for ‘The highest recognition for website companies in the automotive industry'.
As an innovative brand in the automobile dealership economy, Dealer Inspire has a clear niche in the industry, defined by its digital advertising service and advanced technology solutions.
Steph
Company Specialist at Welcome to the Jungle
Insights
1% employee growth in 12 months
Company
Company benefits
- Work from home
- health insurance
- 401k
- Maternity & Paternity Leave
- Vacation & Paid Time Off
Company HQ
Naperville Park District, Naperville, IL
Leadership
Joe Chura
(CEO)Also the Chief Innovation Officer at Cars.com and the president of Go Brewing.
Share this job