Director of Product Marketing, Solo.io
Delivering API infrastructure software
Open for applications
Delivering API infrastructure software
201-500 employees
Open for applications
201-500 employees
Company mission
To help simplify the journey to adopting and scaling cloud-native applications.
Role
Who you are
- We are seeking a talented and experienced Director of Product Marketing to join our dynamic team
- Your deep understanding of the technology landscape, including Kubernetes, Service Mesh, Cloud-native Application Development, Application Networking or API management, will be crucial in positioning our products as industry-leading solutions
- B2B product marketing in the infrastructure space
- Needs to have recent hands on keyboard work at a large organization and/or startup leadership experience
What the job involves
- As the Director of Product Marketing, you will be responsible for developing and executing comprehensive marketing strategies to drive product adoption, revenue growth, and market share expansion
- Develop and execute the overall product marketing strategy to drive awareness, demand, and adoption of our Gloo Platform portfolio of products
- Conduct market research to identify customer needs, market trends, and competitive landscape, translating findings into actionable insights and strategies
- Collaborate closely with cross-functional teams, including product management, engineering, sales, and customer success, to align marketing initiatives with business objectives
- Develop and refine product positioning and messaging that effectively communicates the unique value proposition of our products, differentiating them in the market
- Create compelling marketing collateral, including whitepapers, datasheets, case studies, presentations, and website content, to support sales and customer education efforts
- Lead go-to-market planning and execution for product launches, ensuring alignment across all marketing channels and driving maximum impact
- Develop and maintain strong relationships with industry influencers, analysts, and key partners to amplify our product messaging and strengthen market presence
- Analyze market and competitive data to identify market opportunities, drive product roadmap decisions, and provide recommendations for continuous improvement
- Collaborate with demand generation teams to develop and execute effective marketing campaigns that generate qualified leads and contribute to revenue growth
- Monitor and report on key performance indicators (KPIs) to assess the effectiveness of marketing initiatives, making data-driven recommendations for optimization
Our take
Service meshes are a critical piece of infrastructure for a lot of companies that aim to be cloud-native, with hundreds or more microservices, businesses need a way to track what’s running in their networks. Solo.io provides connectivity between microservices in the cloud through its API gateways and service mesh.
The unicorn company hit its $1B valuation in 2021 and was one of the only to be led by a woman. The company’s growth is due in part to the growing number of companies re-architecting their applications to microservices and Kubernetes, gaining new customers, and its 100% business renewal rate and account expansion from existing customers.
Solo.io counts some of the world’s biggest data centres and Cloud services as customers, including T-Mobile, Pega, BMW, American Express and Booking.com. The company has used its Altimeter Capital-led Series C funding round to expand its offerings, developing new products and adaptable technology.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Oct 2021
$135m
SERIES C
Sep 2020
$23m
SERIES B
Total funding: $171.5m
Company benefits
- Remote first: We are a globally distributed remote workforce
- New employees receive a laptop, as well as a one-time stipend to support setting up their work from home space
- All employees receive a monthly allowance to help cover phone and internet expenses
- Global benefit plans include fitness and wellness reimbursements
- Employees have access to pre-tax savings options for retirement
- Employees are offered stock options to share in Solo's success
Company values
- Get stuff done: We own our work, learn from our mistakes, and deliver exceptional customer outcomes with urgency
- Work as one: We are inclusive and collaborative with our colleagues and our customers, creative collective success
- Define the future: We creatively solve for the now and innovate for the future so our company and our customers are always one step ahead
Company HQ
Kendall Square, Cambridge, MA
Articles
Leadership
Idit Levine
(Founder & CEO)Former CTO at Dell EMC. Current Member of the Technical Advisory Board at Cloud Foundry Foundation. Previous Director of Intigua Lab (Office of CTO) at Intigua. Worked as a Software Engineer at CloudSwitch, DynamicOps, Asset Management Advisors, BlueWave Security, EOS International, and Matrix Inc.
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