Senior Partner Marketing Manager, Fivetran
$138.6-173.3k
Automated data movement platform
Job no longer available
Automated data movement platform
1001+ employees
Job no longer available
$138.6-173.3k
1001+ employees
Company mission
To make access to data s simple and reliable as electricity.
Role
Who you are
- Experience: 7+ years of experience in Developing and executing comprehensive channel partner marketing strategies for channel partners
- Partner Marketing Experience: Proven track record of developing and collaboratively executing successful partner marketing programs, preferably with channel partners.Channel marketing with a proven track record in driving pipeline growth and market expansion through G/SI and reseller partners
- Strong understanding of G/SI and reseller ecosystems, including channel sales, marketing, and enablement strategies
- Content Creation Familiarity: Understanding of channel partner marketing needs and the ability to tailor messaging and content accordingly
- Self-Starter: While no longer a startup, Fivetran maintains the startup spirit and the ability to adapt to a fast-paced, dynamic environment and take initiative and ownership are critical for success
- Strong Communication and Interpersonal Skills: Excellent verbal and written communication skills, including the ability to communicate effectively with diverse audiences
- Strong Prioritization Skills: Ability to balance multiple initiatives and make strategic decisions
What the job involves
- We’re seeking a dynamic and results-oriented Sr.Partner Marketing Manager to join our Product + Portfolio Marketing team to lead partner marketing efforts with our G/SI and reseller partners, to ultimately drive pipeline growth and market expansion
- In this role, you’ll own both scale and bespoke marketing efforts involving G/SI and reseller partners, from development to execution
- You’ll work cross-functionally with teams like alliances, content, product marketing, and demand generation to deliver effective marketing materials for managed and long-tail partners alike
- This role is critical in developing and executing integrated marketing plans that align with our overall business objectives and accelerate partner success
- Develop and execute comprehensive channel partner marketing strategies for channel partners
- Define bill of materials (BOM) for partners related to Fivetran GTM launches and campaigns and deliver BOM by repurposing foundational materials from PMM, content marketing, and demand generation
- These bundles will be leveraged by both managed and non-managed partners, so communicating how and when to use the materials will be equally as important as the assets themselves
- Ensure joint materials for every stage of the funnel are available for partners to leverage in their own efforts with their customers
- Work with the Partner Programs team to upload materials into the Fivetran Partner Portal for partners to leverage
- Collaborate with Fivetran Partner Development Managers and Partner Area Managers (as needed) to bring bespoke partner solutions to market, with Fivetran launches and campaigns in mind
- Evolve channel marketing communications strategy, inclusive of monthly newsletters, and work with the Partner Programs team to ensure alignment
- Build and maintain strong relationships with marketing teams within key partners, understanding how Fivetran’s business goals overlap with theirs, and identifying opportunities for collaboration
- Collaborate and communicate effectively with external partners as well internal cross-functional teams (i.e. alliances, product marketing, field marketing, demand generation) to effectively develop and execute joint go-to-market plans
- Track and measure partner marketing performance, providing insights and implementing changes to optimize programs
- Stay up-to-date on industry trends, competitor activities, and partner landscape to identify new opportunities
Our take
Fivetran is a data integration company focused on one simple idea: making data easy to move and use. It provides a fully managed platform that automatically moves data from hundreds of sources into cloud destinations, helping team centralize information without building or maintaining complex pipelines. So, by handling the heavy lifting behind the scenes, Fivetran allows organizations to spend less time managing infrastructure and more time working on their data.
This approach has a real and growing impact, with more than 700 fully managed connectors, Fivetran supports hybrid and multi-cloud environments and keeps data accurate and secure as it flows into analytics and AI systems. Trusted by over 7,600 customers worldwide, the platform helps businesses standardize how data is collected and shared across teams, breaking down silos and making insights more accessible. And the result is a stronger data foundation that supports faster decision-making and innovation.
In 2025, the company's momentum was also recognized with a Microsoft Marketplace Partner of the Year Award and a finalist spot for Microsoft's Americas Emerging Partner of the Year. These milestones reflect its role in helping enterprises modernize data infrastructure on Microsoft Azure and prepare for AI-driven workloads. By continuing to deepen its partnerships and focus on reliable, automated data movement, Fivetran is well positioned to carry this success forward as organizations increasingly rely on data s the backbone of future intelligence.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2021
$565m
SERIES D
Jun 2020
$100m
SERIES C
Total funding: $727.7m
Company HQ
Downtown, Oakland, CA
Leadership
George Fraser
(CEO)George graduated with a PhD in Neurobiology from the University of Pittsburgh.
Taylor Brown
(COO)Taylor studied Business Administration (focusing on design strategy) at California College of the Arts to Masters level.
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