Senior Marketing Automation Specialist, Workhuman

$75-90k

+ Eligible for bonus or other variable compensation

CSS

HTML

Salesforce

Marketo

Junior and Mid level

Boston

More information about location

3+ days a week in office (Framingham, MA)

Cloud-based, human capital management software solutions

Be an early applicant

Cloud-based, human capital management software solutions

1001+ employees

B2BProductivityBusiness IntelligenceMachine LearningSaaSData AnalysisCloud Computing

Be an early applicant

$75-90k

+ Eligible for bonus or other variable compensation

CSS

HTML

Salesforce

Marketo

Junior and Mid level

Boston

More information about location

3+ days a week in office (Framingham, MA)

1001+ employees

B2BProductivityBusiness IntelligenceMachine LearningSaaSData AnalysisCloud Computing

Company mission

To make work more human for every person and business on the planet through employee recognition.

Job

Company

Role

Who you are

Strong understanding of marketing processes including campaign execution, Q&A testing, and conversion measurement
Has the ability to work with multiple internal stakeholders and
Experience prioritizing assigned work to ensure deadlines are met
An eye for detail and quality checks to ensure data excellence
3+ years of experience in Marketing or Marketing Systems
Basic knowledge of HTML and CSS a plus
Experience with Marketo or Salesforce Marketing Cloud a plus
Creative problem-solving and excellent communication skills
Bachelor’s degree or equivalent preferred

What the job involves

Workhuman is looking for a Senior Marketing Automation Specialist to join our energized automation team that is pivotal in the go to market function
This position offers the unique opportunity to play an integral role in lead generation, nurturing, email marketing, global campaigns, and other customer outreach programs all while growing your skills and expertise in new marketing automation technologies
The day-to-day work is highly collaborative with the broader marketing team in executing campaigns and driving best practices
You'll create emails, website landing pages, forms, lead lists, and reports
Create, manage, Q&A, and execute marketing campaigns. Coordinate elements from multiple teams to execute on deliverables for marketing campaigns and projects
Lead the broader marketing team in making data driven decisions using reporting and analytics to improve and report on campaign performance
Create data segmentation filters, distribution lists for campaigns, lead scoring enhancements, and buyer journey experiences will maximize lead conversions and reduce unsubscribes across our ecosystem
Collaborative marketing operations team that works with a variety of Workhuman teams while providing the opportunity for individual team members to lead and strategize on campaign execution/optimization

Our take

Companies are increasingly recognising the value of data to drive business decisions. Workhuman has highlighted the impact of employee recognition on workforce performance and has developed an SaaS platform to address this.

Workhuman has launched new reporting features in its Admin Hub to enhance recognition program management. These updates provide program managers with improved control and access to insights from their organisation’s Social Recognition program. The new "Manage Reports" feature allows HR leaders to create and customise reports in real-time, making data more actionable and comprehensible. The "Report Access" function enables managers to authorise users to access centralised reports, eliminating the need for complex spreadsheets.

For 25 years, Workhuman has pioneered employee recognition, fostering appreciation, enhancing performance, and promoting inclusivity. The company’s platform captures authentic human moments and turns them into actionable insights, helping businesses make informed decisions and shape their culture. Workhuman continues to innovate, aiming to improve the reporting experience for its customers.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Top investors

-6% employee growth in 12 months

Glassdoor (3.3)

Company

Funding (last 2 of 3 rounds)

Oct 2004

$9.3m

SERIES B

Jan 2003

$5.4m

SERIES A

Total funding: $15m

Company benefits

Recognition Rewards - Redeem recognition awards for family vacations, furniture, home improvements, and more
Fully Paid Parental & Family Leave - Receive 12 weeks of maternity and 4 weeks of paternity/adoptive/foster leave
HRA and FSA Plans - Get reimbursed for deductible payments and save money by enrolling in a flexible spending account
Tuition Reimbursement & Training and Development - Keep learning, no matter what stage of your career you’re in
Wellness Initiatives & Reimbursements - Stay healthy with wellness reimbursements and programs that keep your well-being top of mind
Comprehensive Health, Dental & Vision coverage - We offer several options to meet your healthcare and well-being needs

Company HQ

Framingham, MA

Leadership

Eric Mosley

(Co-Founder & CEO)

Co-founder and CEO, leading the company since 1999. Was previously an Internet Consultant at CSK Consultant.

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