Senior Marketing Operations Manager, ServiceNow
EMEA, 12 Month Fixed Term Contract
Cloud-based digital workflows for enterprises
Job no longer available
Cloud-based digital workflows for enterprises
1001+ employees
Job no longer available
1001+ employees
Company mission
To transform IT to revolutionise the enterprise.
Role
Who you are
- BA/BS in Marketing, Business, or related field
- 15+ years of experience in B2B Marketing functions
- Global marketing experience with depth of experience in EMEA, ideally a breadth of functional marketing experience
- Provide regional insights and recommendations for global business process improvement initiatives
- Champion process improvement locally to optimize collaboration, predictability and visibility of each initiative
- Demonstrated experience working with across marketing functions, collaboratively with sales and sales operations
- In-depth understanding of (data warehousing), predictive data models, marketing funnel, business intelligence, and lead management processes and technologies
- Depth of experience using Microsoft Excel (pivot tables, v-lookups and more). Understanding and experience of Allocadia, Tableau and Powerpoint are required. Experience with other productivity tools such as SmartSheets, marketing automation platforms (Marketo) and CRM (Dynamics CRM) and PowerBI solutions is preferred
- Ability to manage multiple priorities in fast-paced environment, work collaboratively with cross-functional teams, and ensure high quality deliverables with high attention to detail
- Applies initiative and independent judgment to resolve non-routine problems
- A passion for data and analysis, with a curiosity to get to the root of a problem and solve it
What the job involves
- Reporting directly to the EMEA Enterprise & Field Marketing VP and dotted line into the Global Enterprise & Field Marketing Operations VP, this is a critical role to accelerate our ability to scale and drive growth
- Bi-directional communication between EFM Operations and EMEA Field Marketing teams. Represent EMEA as part of the EFM Operations leadership team. Represent EFM Operations as part of the EMEA Field Marketing team
- Best practice sharing and adoption both internal best practices and 3rd party best practices. Leverage best practices to improve productivity of EMEA marketing team and ROI on OPEX spend
- Drive local rollout of planning & budgeting process - coordination of regional planning, drive alignment meetings with sales and tele-marketing, manage regional budget and follow procurement protocols, manages budget transfers
- Drive alignment between marketing, tele-marketing and Sales – maintain cadence and drive SLAs between marketing & tele-marketing functions, provide input into waterfall model, provide input into lead/demand unit scoring thresholds, identify factors that maybe impacting local pipeline results
- Act as local representative of data team - participate in global governance council, follow compliance procedures & processes, provide input into segmentation planning
- Provide local needs in technology roadmap development - champion local tech investments to ensure alignment with established roadmap, assist in driving technology awareness and adoption within regions
- Be the local focal point for regional dashboarding and reporting needs - ensure local measurement requirements are built into dashboards, conduct adhoc regional reporting and analysis, drive up utilization of (source of truth) dashboards, build business review slides articulating insights and actions
- Provide regional insights for business process improvement - provide regional insights and recommendations for global business process improvement initiatives, champion process improvement locally to optimize collaboration, predictability and visibility of each initiative
Our take
ServiceNow provides cloud-based solutions that define, structure, manage, and automate services for enterprise operations, transforming old, manual ways of working into modern digital workflows. The company was founded in 2004 with a vision to build a cloud-based platform that would enable regular people to route work effectively through the enterprise.
Much as Salesforce enables a company to manage its external clients by keeping a record of all contacts and interactions, ServiceNow promises an internal system to meet the needs of employees. It has succeeded in claiming half the market, setting itself apart from legacy IT service-management software players like BMC Software, Hewlett Packard Enterprise, Cherwell Software and CA Technologies.
The company's success comes from two product traits: simplicity and customisability. ServiceNow's IT tools don't require the IT department to set them up. Once running, they offer a single collection centre for requests, data points and checklists, all of which can in turn be analysed by algorithms to predict needs, flag concerns and measure efficiency.
The company has more than 7500 customers, including 80% of the Fortune 500 list of the United States' largest corporations. ServiceNow now looks to increase its revenue threefold in upcoming years and has entered into a 5-year partnership plan with Visa, beginning with the launch of a Visa-integrated dispute resolution solution for issuers. The company is prioritising organic growth over mergers and acquisitions, with a target revenue of $15 billion, something which its Visa partnership will no doubt aid in achieving.
Freddie
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Mar 2012
$11m
GROWTH EQUITY VC
Feb 2012
$17.9m
GROWTH EQUITY VC
Total funding: $83.8m
Company benefits
- Commuter benefits
- Annual learning stipends
- Work from home opportunities
- Generous family leave
- Matched donations
- Flexible PTO
- 401(k) matching
- Paid volunteer time
Company HQ
Santa Clara, CA
Leadership
Fred Luddy
(Founder & Chairman Of The Board)Previously Software Developer at Amdahl Corporation for 4 years and CTO at Peregrine Systems for 13 years.
Salary benchmarks
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