Paid Social Associate Manager, Wpromote

$48-85k

Salary is based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees.

Junior and Mid level

Remote from US

More information about location

Digital marketing firm specializing in customer acquisition

Job no longer available

Digital marketing firm specializing in customer acquisition

501-1000 employees

B2BMarketingAdvertisingData Analysis

Job no longer available

$48-85k

Junior and Mid level

Remote from US

More information about location

501-1000 employees

B2BMarketingAdvertisingData Analysis

Company mission

To drive transformational growth for brands who Think Like A Challenger.

Job

Company

Role

Who you are

2 years of experience working in paid media advertising comprising of media planning/buying and/or paid social within an agency/client environment
Two or four year degree in business, marketing, or related discipline
Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms (Meta, Snap, TikTok, Reddit, Twitter, Pinterest, etc)
Strong knowledge of Facebook Ads Manager Familiarity with Google Analytics
Facebook Blueprint Certification preferred
Solid knowledge of MS Excel and Powerpoint applications, Google work products, and other common business tools. Slack and Asana a plus
Continually seek innovative and breakthrough ideas, approaches, and solutions
Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail

What the job involves

Fully managing paid social campaign set-ups and activations across all major social platforms (Facebook, Instagram, Pinterest, LinkedIn, Snapchat, TikTok)
Formulating paid social strategies for client businesses, including new test recommendations and optimizations that align with the clients’ objectives
Owning day-to-day client communications
Analyzing and reporting on relevant social media KPIs that help inform next step recommendations
Collaborating with internal teams to create a social media strategy that integrates with other digital media channels (email, PR, SEO, paid search, content marketing, etc.)
Ideating and writing impactful ad copy that is tailored to each client and adheres to their specific guidelines for brand voice
Staying on top of the latest trends in social media and in client industries and presenting these findings in department meetings and to clients. Helping lead audits and RFPs to win new business

Our take

Digital marketing campaigns are essential for scaling a business and acquiring new customers. Modern campaigns favour the use of proprietary data, but the siloed nature of existing marketing firms presents limitations, with strategies focusing too heavily on blindly meeting KPIs as opposed to providing accurate and optimised data insights.

Wpromote provides digital marketing services specializing in customer acquisition; aiming to provide holistic, customer-centric, omnichannel campaigns that maximize the efficacy of proprietary data. This is achieved through the platform Polaris, which features predictive modeling and other data analysis tools to extract actionable insights from otherwise siloed, inaccurate and inefficient data.

Whilst the company faces competition from digital marketing firms focused on future-proofing proprietary data, the company has a uniquely transparent approach in identifying the inefficiencies of its competitors and promising to solve them. Wpromote has made strategic acquisitions and been recognised as an innovator in the space, as well as gathering investment that it is using to accelerate growth and expand its offerings.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Led by a woman

-12% employee growth in 12 months

Glassdoor (3.9)

Company

Company benefits

Unlimited PTO
Half-day Fridays every Friday
3 different medical plans to suit your needs, including a plan under $10 per month, as well as dental, vision, disability, and life insurance
401(k) with company matching
Free, confidential Employee Assistance Program
Free weekly virtual workout classes
100% paid parental leave policy for birth, adoption, and foster placement
Medical and dependent care FSAs
Wprotege mentorship program
LinkedIn learning and access to internal training and development
Organizational transparency - our c-suite and senior leadership are easily accessible to all employees, they share business updates, and recognize top employees through a monthly all-hands and a weekly CEO message
Virtual experiences, from Slack cooking challenges to trivia tournaments and employee awards

Company HQ

El Segundo, CA

Leadership

Michael Mothner

(Founder & Board Member)

Co-founder of CouponPal from 2010 to 2013. Co-founder of ScanDigital.com from 2007 to 2015.

Andrea Bendzick

(CEO)

Previously CEO and President at Astreya, where they were also COO and CFO in prior years. Also worked at NTT Data Americas as CFO and SVP of Global Operations and Transformation.

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