Head of Social Media, Philo
$105-180k
Salary dependent on location. Includes stock options.
Live TV streaming service
Posted today
Live TV streaming service
201-500 employees
Posted today
$105-180k
Salary dependent on location. Includes stock options.
201-500 employees
Company mission
To provide affordable and accessible television streaming services to everyone.
Role
Who you are
- 7+ years of experience in social media, content creation, entertainment marketing, brand marketing, or a related field
- Proven experience leading organic social strategy, editorial planning, content development, publishing, and reporting for a consumer-facing brand
- Strong hands-on skills in filming, editing, short-form video, social design, meme creation, writing, and platform-native storytelling
- Deep fluency in short-form video, especially TikTok, Instagram Reels, and YouTube Shorts
- Has a strong curiosity about trends and developments in the social media landscape including new and emerging platforms
- A strong portfolio of social work that shows creative range, platform fluency, and content that has meaningfully driven engagement, reach, conversation, or cultural relevance
- Experience with tools like CapCut, Adobe Creative Suite, Canva, Figma, Sprout Social, or similar platforms
- Strong creative instincts around TV, entertainment, pop culture, memes, fandom, creator culture, internet behavior, and what makes content shareable
- Excellent writing, editorial judgment, project management, and cross-functional collaboration skills
- Experience with programming launches, partnerships, giveaways, cultural moments, community moderation, and creator/influencer collaborations
- Ability to balance strategy and execution — leading the vision while also making the work when needed
What the job involves
- Philo is looking for a strategic, creative, and hands-on Head of Social Media to lead our organic social presence across entertainment, culture, and community
- This person will own social strategy, editorial planning, and platform-native content creation — bringing strong instincts in writing, filming, editing, design, and trend-driven execution
- They’ll partner closely across Marketing, Design, Programming, Customer Support, Legal, and external creators to keep Philo’s social presence timely, consistent, and unmistakably Philo
- Own Philo’s organic social strategy, editorial calendar, and channel approach across key platforms, with a strong focus on short-form video, Reels, Tiktok, YouTube Shorts, and emerging formats
- Create, film, edit, design, publish, and optimize platform-native social content, including video, graphics, memes, captions, carousels, and trend-driven posts
- Bring a strong creator/creative ethos to the role, understanding what makes content feel native, shareable, entertaining, and worth watching
- Develop social campaigns around programming priorities, cultural moments, giveaways, partner needs, and audience-specific initiatives
- Maintain Philo’s social voice and ensure content feels confident, approachable, audience-first, culturally aware, and unmistakably Philo
- Collaborate with Design, Brand, Growth, Product Marketing, Customer Support, Legal, agencies, and external creators to bring social ideas to life
- Support influencer and creator partnerships through creator sourcing, briefs, content review, and performance learnings
- Oversee community management, moderation, and escalation standards across social channels, Reddit, and app store reviews
- Use performance data, community feedback, and audience insights to inform content, creative, and marketing recommendations
- What Success Looks Like:
- Philo’s social presence feels consistent, timely, culturally relevant, and unmistakably Philo
- Social content becomes more platform-native, creative, shareable, and balanced across video, design, copy, memes, and trends
- Short-form videos become stronger, more intentional parts of Philo’s organic social strategy
- Organic social provides useful audience insights that inform broader marketing and creative strategy
- Cross-functional teams have a clear social partner who can translate priorities into strong content quickly
Our take
Streaming services offer cheaper options than cable TV packages, but prices are beginning to rise. This is partly due to packages beginning to bundle costly sports and other media packages that viewers do not necessarily want.
Philo offers a streaming service that aims to provide a streamlined selection of channels as an affordable, yet comprehensive, viewing option. The streamlined and high-quality channel offerings are available to viewers at $30 per month, a price significantly lower than standard cable subscriptions, with the base option including around 60 live channels and over 75,000 on-demand offerings.
Philo stands out through features like a co-viewing service that lets up to three people watch the same program together, enhanced cloud DVR functionality, and expanded compatibility with smart TVs and popular streaming devices such as Roku, Fire TV, and Apple TV. These updates demonstrate Philo's continued focus on accessibility, user experience, and cost-effective entertainment.
Steph
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Aug 2020
$50m
SERIES D
Jul 2018
$41.4m
SERIES C
Total funding: $155.7m
Company HQ
Telegraph Hill, San Francisco, CA
Leadership
Andrew McCollum
(CEO)Studied Computer Science at Harvard before co-founding Facebook. Joined Philo in 2014 and has acted as CEO since.
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