Field Marketing Specialist, Taktile
$70-100k
Cloud native AI software for the financial services industry
Be an early applicant
Cloud native AI software for the financial services industry
21-100 employees
Be an early applicant
$70-100k
21-100 employees
Company mission
Taktile's mission is to accelerate the adoption of Machine Learning technology in the financial industry.
Role
Who you are
- 1-3 years of experience in marketing, event coordination, or sales support
- Excellent organizational skills and attention to detail
- Strong communication and collaboration skills
- Proficiency in Microsoft Office or Google Workspace
- Enthusiasm for learning about ABM and field marketing strategies
Desirable
- Familiarity with HubSpot
What the job involves
- Are you passionate about creating exceptional experiences that connect people with brands? As a Field Marketing Specialist, you will play a vital role in supporting the marketing and sales teams by executing impactful events and campaigns.
- You’ll assist in organizing industry conferences, hosted dinners, and other creative marketing initiatives designed to engage our target accounts. This is an exciting opportunity to gain hands-on experience in field marketing and account-based marketing (ABM) while contributing to the success of our sales team
- Assist in the planning and logistics for events, including trade shows, industry conferences, and hosted dinners
- Coordinate event materials such as signage, presentations, and swag
- Manage registrations, travel arrangements, and post-event follow-ups
- Help execute targeted digital ad campaigns for specific accounts within assigned territories
- Monitor campaign performance and share insights with the team
- Maintain and update account lists in marketing systems
- Support BDRs and AEs with event preparation, including scheduling and attendee outreach
- Provide follow-up materials to sales teams to aid prospect engagement
- Track the effectiveness of campaigns and events, ensuring data accuracy in marketing tools
- Prepare reports on key metrics, including leads generated and ROI
Our take
Taktile’s goal is to ultimately enable its enterprise customers in the financial services industry to adopt machine learning (ML) technology and deliver ML applications. Whilst ML may seem old news, enterprise level businesses in the financial services have been slow to adopt it due to a shortage of expertise, IT resources, and regulatory freedom. The wealth of granular data at their fingertips has, therefore, gone underutilised. With Taktile, these organisations can easily deploy, maintain, and monitor ML applications on a single platform, finally putting crucial ML tools in the hands of enterprise level businesses.
Whilst Taktile are still young, they have inspired impressive confidence in some high profile backers, including Y Combinator, and the founders of industry behemoths like Datadog and Github. Presumably this is in anticipation of the reported wave of AI transformation about to break over the financial services - nearly 90% of financial services execs, by one report, plan on boosting their AI investments over the coming years.
Platforms like Taktile may well prove a crucial facilitating force in this rising tide, and a fertile ground for new innovation - alternatively, enterprises could follow the lead of more agile startups and take their ML development in-house. The latter may, in fact, seem a more attractive long-term solution, so Taktile will need to ensure its platform remains convincingly superior. However, evidence of sustained investor interest in Taktile came from its November 22 Series A funding to the sum of $20 million.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Nov 2022
$20m
SERIES A
Aug 2021
$4.7m
SEED
Total funding: $24.7m
Company benefits
- Work with colleagues that lift you up, challenge you, celebrate you and help you grow. We come from many different backgrounds, but what we have in common is the desire to operate at the very top of our fields. If you are similarly capable, caring, and driven, you'll find yourself at home here
- Make an impact and meaningfully shape an early-stage company
- Experience a truly flat hierarchy and communicate directly with founding team members. Having an opinion and voicing your ideas is not only welcome but encouraged, especially when they challenge the status quo
- Learn from experienced mentors and achieve tremendous personal and professional growth. Get to know and leverage our network of leading tech investors and advisors around the globe
- Receive a top-of-market compensation package
- Get access to a self-development budget you can use to e.g. attend conferences, buy books or take classes
- Use the equipment of your choice including meaningful home office setup during the COVID-19 pandemic
Company values
- Passionate Responsibility - We all behave like owners, take individual responsibility for achieving Taktile's goals, and do what we have to in order to succeed
- Growth Mindset - We are intellectually curious, want to get better individually and as a team, and inspire others with our thirst for growth
- Desire For Impact - We want to do things that matter for the world and contribute to a bigger picture.
- Creative Pragmatism - We care about solving problems in the most effective possible way. We know when innovation is necessary, but don't re-invent the wheel.
Company HQ
Battery Park City, New York, NY
Articles
Leadership
Maximilian Eber
(Co-founder)With a PhD in Philosophy from Harvard University, he went on to on Machine Learning and Causal Inference at QuantCo.
Maik Taro Wehmeyer
(CEO & Co-Founder)Currently Member at European Commission, Founding Member at KI Bundesverband e.V. Previously Machine Learning Engineer at QuantCo and Research Associate at Harvard Business School.
Salary benchmarks
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