Product Marketing Associate, Middesk

• 3+ years in product marketing, content marketing, or a related B2B marketing role
• Hands-on experience with AI-enabled marketing workflows, and genuine curiosity about how AI is changing the way buyers discover and evaluate products
• Familiarity with GTM launch execution, sales enablement, or competitive positioning
• Strong written communication skills and an instinct for translating complex products into clear, audience-ready messaging
• High ownership mentality – you follow through, communicate proactively, and care about the outcome, not just the task
• Comfortable operating with some ambiguity and motivated by building rather than inheriting
• Collaborative by default, with a track record of working well across sales, product, and marketing teams
• Candidates should be based within a commutable distance, as we believe in the value of in-person collaboration and building strong team connections while also supporting flexibility where possible

Desirable

• We're looking for a Product Marketing Associate to support and execute product marketing initiatives across the full GTM lifecycle. This is a great role for someone who's ready to own real work, not just assist on it, and grow their craft in a fast-moving environment
• You'll contribute to positioning, launch execution, sales enablement, and competitive intelligence, working closely with product, sales, and marketing teammates. You're comfortable taking a clear brief and running with it, you ask good questions when direction is ambiguous, and you care about doing the work well
• This role is a fit for someone building toward a broader PMM scope where you'll have real ownership from day one, and room to grow into more strategic territory as you develop
• Positioning and messaging for our business identity products across key segments including fintechs, lenders, enterprise financial services, and marketplaces
• Go-to-market execution for new product and feature launches, from coordinating across teams to hitting milestones from beta through release
• Sales enablement materials including pitch decks, one-pagers, and competitive battle cards that help the sales team move deals forward
• Competitive intelligence tracking to keep our frameworks current and our team equipped to win
• Customer research in partnership with senior teammates – interviews, feedback synthesis, and usage data – that sharpens our messaging and informs GTM decisions
• Distribution of product stories and Middesk's point of view in market, in coordination with the broader marketing team