Head of Growth, Sidekick Money
Wealth management platform
Job no longer available
Wealth management platform
1-20 employees
Job no longer available
1-20 employees
Company mission
To democratise the wealth-building products and opportunities currently only available to High-Net-Worth individuals.
Role
Who you are
- Have experience driving user growth and monetisation for a consumer-facing product or service, ideally in the fintech industry
- Have experience leading and managing a team of growth and marketing professionals
- Have strong analytical skills and experience utilising data-driven insights to inform growth strategies
- Have a strong entrepreneurial spirit, with the ability to take ownership of projects and drive them to completion
- Be a creative problem solver and have experience developing and executing marketing campaigns, including through performance marketing, content marketing, and partnerships
- Have excellent communication and interpersonal skills, with the ability to build and maintain relationships with key stakeholders
- Have experience working in early stage startups and have the ability to work in a fast-paced, dynamic, and hybrid work environment
- Be highly motivated and energised by the idea of bringing positive impact to our customers and Sidekick, and the opportunity to be the first marketing/growth hire at Sidekick, shaping the function and culture from scratch
- Have a passion for the mission of democratising wealth-building products and opportunities for retail investors
What the job involves
- Conducting market research and customer interviews to understand the needs, pain points, and preferences of our target audience
- Leading the creation of the growth strategy from scratch, taking into consideration the target customer, their needs and preferences
- Driving pre-launch user acquisition and engagement through a range of inbound and outbound marketing efforts, partnerships, product initiatives, and "test and learn" experiments
- Utilising data-driven insights to optimise user experiences, identify growth opportunities, and inform the overall growth strategy
- Collaborating with the wider business, including the CEO, engineering, compliance, and investment teams, to develop and execute marketing campaigns that drive user acquisition and engagement, including through performance marketing, product-led growth, and content marketing
- Identifying and evaluating potential partnerships and collaborations to drive user growth and generate PR buzz, including through referral programs and exclusive access initiatives
- Leading the branding and communication efforts for the company, including developing messaging and positioning, and creating marketing and PR materials that resonate with our target audience and differentiate Sidekick in the market
- Managing the marketing budget and resources effectively
- Being the first marketing/growth hire at Sidekick and building the function from scratch, including hiring and mentoring a team of growth and marketing professionals
Salary benchmarks
Our take
Currently, retail investors can either settle for passive investment portfolios, or they can attempt to time the market and make investments without access to sophisticated training or tools to do so effectively.
Sidekick Money offers an alternative, building a modern app-based investment service that works to close the generational wealth gap by offering products and services that are usually reserved for only high-net-worth individuals.
Recent funding has been invested into building out the app-based products and expanding the in-house asset management team whilst it waits full regulatory approval. Once up and running, it will focus on the UK market for a few years before expanding its reach into international markets.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 4 rounds)
Feb 2026
$10.7m
SERIES A
Sep 2025
$3.8m
SERIES A
Total funding: $25.1m
Company benefits
- Generous participation in the Employee Option pool as we are currently building the initial team
- 25 days of paid leave annually
- Paid leave on your birthday
- Support remote or hybrid working with offices in London
- £200 contribution to your home working set up
- Mental health support with Spill
Company HQ
City of London, London, UK
Leadership
Matt Ford
(CEO)Previously founded and acted as CEO for Pariti. Experience as CPO for Tandem Bank, Head of Acquisition for OnTrees, Strategy Manager for dmg media, and Senior Consultant for Deloitte Consulting.
Peter Townsend
(CTO)Experience as Engineering Manager and Head of Engineering for NorthOne and Tandem Money, respectively. Served as CTO for Pariti.
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