Reputation & Campaigns Insights Manager, Lloyds
18-Month Fixed-Term Contract
£61.3-68.2k
Plus an annual performance-related bonus & Share schemes including free shares
More information about location
2+ days a week in office
Retail and commercial bank
Job no longer available
Retail and commercial bank
1001+ employees
Job no longer available
£61.3-68.2k
Plus an annual performance-related bonus & Share schemes including free shares
More information about location
2+ days a week in office
1001+ employees
Company mission
To support families and businesses, helping them to take the next step, whatever that may be.
Role
Who you are
- Strong data analysis and data visualisation skills. Comfortable collating existing research and business knowledge to identify how to use data most optimally, identifying areas for further investigation
- Experience of data storytelling and can use analytics to help influence decision making. Confident presenting data and insight in an engaging way that resonates with audiences and drives positive decision making across the Group
- A good understanding of various primary research techniques and, most meaningfully, the ability to turn this information into practical insights, so we can supervise progress on the back of our results
- Experience of social listening and secondary research techniques (e.g. desk research, online media monitoring and social listening, etc.) and outputs to further improve our reputation amongst our key audiences
- Experience experimenting and using AI‑enabled insight techniques (e.g. automated text analysis, scenario modelling or synthetic audiences), and translating outputs into clear, trusted advice for senior leaders
- Knowledge of how political, regulatory, economic, and technological developments can impact our reputational strategy
- A curious mindset and proven experience of responsibly leveraging AI to drive efficiency and enhance creativity
- Self-motivated to deliver individual projects but also someone who is enthusiastic about working collaboratively
- Project management skills, including familiarity with Agile approaches to project management
- Supplier and budget management experience
- Strong influencing skills – comfortable addressing and facilitating discussions with senior partners
- Confident mentoring skills and supporting team members with their development
What the job involves
- As a manager (18-Month FTC) in the Reputation, Campaign & Insights team, you'll be responsible for providing insights for our communication strategies
- You’ll identify what resonates with and matters to our audiences to support the creation of impactful campaigns that enhance our reputation
- You’ll help modernise how we generate and use insight, combining traditional research with AI‑enabled approaches
- Developing our understanding of what drives the Group's Corporate reputation externally, identifying drivers of reputational growth and how we can bring that to life across our campaigns. For example, through corporate audience deep dives and reputational trend analysis
- Exploring and embedding new analytical approaches, including AI‑enabled research, social listening, narrative testing and horizon scanning, to improve the speed, depth and foresight of our insights
- Supporting the refinement of our measurement processes across each audience to build a more accurate representation of our current standing
- Champion insight‑led strategy, using data, technology and expert judgement to challenge assumptions, surface trade‑offs and shape campaign direction, including through presentation of latest insight developments to facilitate strategy discussions at planning forums
- Lead on production and delivery of insight projects and support the delivery of strategy planning by undertaking or commissioning white space analysis, horizon scanning, market and competitor scans, and other key research pieces
- Deliver ad hoc insights to inform decision making, ensuring the most valuable and appropriate data is used
- We'd love you to have experience of working across multiple audiences to get the right result
Application process
- End Date: June 6, 2026
Our take
Lloyds Bank, part of Lloyds Banking Group, began operations back in 1765 and is nowadays one of the UK’s leading retail and commercial banks. As with many leading banks, the company has dealt with its share of controversy, but it has nonetheless stood the test of time and worked to build back its public reputation in the wake of these setbacks.
As part of its ongoing digital transformation, the company is seeking to put the cloud at the front of its services and systems, and has cited intentions to invest heavily in overhauling its technology infrastructure. All this seeks to serve the modern banking customer, and to compete with the fast-increasing number of alternative banking options appearing on the market.
On top of this, Lloyds Bank has shown great interest in facilitating innovation in the industry, joining as a partner on "FinTech Action Labs" to bring its industry expertise to early-stage FinTechs. The company continues to enhance its online and mobile services (it is the UK's biggest mobile bank), as well as expanding its partnerships with digital banking companies.
Steph
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Company benefits
- Flex cash: This is 4% of your basic salary and can be used to spend on the benefits of your choice, or you can choose to take it as a cash top up in your monthly salary.
- A generous holiday allowance: You’ll be eligible for a minimum of 22 days holiday (excluding bank holidays), rising to 30 days based on length of service and grade.
- A flexible way of working: Whether you want flexibility over your location or when you log on, together we can create an approach that works for you and for the business.
- Family leave: Up to 63 weeks of maternity or adoption leave. Statutory maternity or adoption pay is available for 39 weeks, and 20 weeks will be enhanced to the equivalent of full pay. Partners can have six weeks of fully paid paternity leave.
- Health insurance: Our company funded Private Medical Benefit provides all colleagues with access to good quality medical care, including accommodation, nursing care and specialist advice.
- Colleague Offers: Get discounts on everything from electrical items to cinema tickets and weekly food shopping. You can share this benefit with up to ten family members or friends.
- Financial products: Take advantage of our great financial products, some at a discounted rate, including current accounts, home and car insurance and loans.
- Share plans: Participate in Sharematch and receive matching shares of up to £45 a month from the company, and you can choose to participate in Sharesave, our combined savings and share option plan.
- Pension: We offer a generous pension plan, with all joiners being automatically enrolled in our 'Your Tomorrow' scheme. You can decide how much you save and get a say in where your contributions are invested.
Company HQ
City of London, London, UK
Leadership
Charlie Nunn
(Group Chief Executive)Spent nine years at HSBC, including as Group Head of Wealth Management and Digital, and as CEO of Wealth and Personal Banking.
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