Founding Brand Designer, Sona
£55-70k
Offers shares option
AI-powered people operating system for frontline teams
Posted today
AI-powered people operating system for frontline teams
101-200 employees
Posted today
£55-70k
Offers shares option
101-200 employees
Company mission
To solve the unique challenges of frontline work with truly intelligent AI that empowers every employee.
Role
Who you are
- Strong brand experience. You've built or evolved brand identities before. You understand how visual systems work at scale and how to create consistency without rigidity
- Business understanding. You can translate product benefits and use cases into visual stories. You're not just making things look good—you're helping people understand why they should care
- AI-native workflow. You're fluent in Midjourney, Runway, Figma AI, Adobe Firefly, and whatever launched last week. You see AI as a force multiplier that lets you move fast without compromising quality
- Real versatility. You move between brand design, graphic design, animation, photography, and video editing. You don't wait for someone else to handle the bits you don't fancy
- Speed and detail. You pride yourself on both. You can turn things around quickly and you sweat the small stuff. Kerning matters. Frame rates matter
- B2B experience. You've worked in B2B SaaS before, ideally with customers in industries like hospitality, retail, healthcare, or logistics
- London-based. This role is in our London office (flexible hybrid)
What the job involves
- We're hiring our first brand designer to own and evolve Sona's visual identity through our next phase of growth
- We need someone to take ownership of the brand and bring it to life across every touchpoint, executing at pace, iterating based on what works, and building the systems that let us scale without losing quality
- We're looking for someone with strong brand experience and enough business understanding to visually represent the benefits and use cases of our product. A strategic thinker with a natural "just do it" attitude who prides themselves on both speed of production and obsession with detail
- "Founding" means you'll have real ownership over brand direction and execution. You'll be designing, animating, shooting, and editing, with a clear path to building and leading a creative team as we scale
- Own and evolve Sona's visual identity across everything: website, product marketing, sales materials, social, events
- Build the visual systems, guidelines, and templates that will scale as we grow, including a design system in Google Slides that makes it easy for anyone to create on-brand presentations
- Create assets across web, digital, print, and video. Produce motion graphics and animations
- Handle photography and video production for campaigns and customer stories. Experiment constantly with AI tools to move faster
Salary benchmarks
Our take
80% of people don’t work at desks, but the technology for deskless workers only attracts 1% of all enterprise software investment. Consequently, little software has been designed to benefit the frontline. Sona is a workforce technology startup setting out to help solve this issue, building an all-in-one platform specially designed to empower frontline workers and help their employers retain staff and operate more efficiently.
By using its app, users can view and claim shifts, communicate with their colleagues, and book holidays. Moreover, Sona has additional modules for HR, Payroll, and Engagement, so customers can manage all of their people operations in one place, or integrate with their existing tools.
Sona is an early-stage startup, yet already counts big names across Social Care, Hospitality, and the Charities sector who have combined to book millions of shifts on the Sona platform.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
May 2024
$27.5m
SERIES A
Mar 2022
$7m
SEED
Total funding: $36.7m
Company benefits
- Share options
- Remote first and flexible working
- 35 days annual leave (25 days standard plus 10 flexible public holiday days)
- Pension contributions matched up to 5%
- Enhanced parental leave & pay - 26 weeks full pay primary parent / 8 weeks full pay secondary parent
- Co-working space stipend (if you don't live in London)
- Quarterly all expenses paid team retreats
- The latest Macbook and equipment for your home office
- Professional development budget
- Unlimited free books
- Comprehensive health insurance via Bupa
Company HQ
Fitzrovia, London, UK
Articles
Leadership
Ben Dixon
(Co-Founder & CTO)Previously Associate - Consulting at PWC and Software Engineer at Thorlabs. Also, Co-Founder & CTO at Catapult Ventures Limited for 6 years.
Oli Johnson
(Co-Founder)Previously Associate at NEO Capital and Investment Manager at Baugur Group. Co-Founder at Catapult for 6 years.
Steffen Wulff Petersen
(Co-Founder)Previously Investment Banker at Goldman Sachs for 2 years. Since then has been Co-Founder & Managing Director at Lazada Group and Co-Founder at Catapult.
Diversity, Equity & Inclusion at Sona
- Fully remote work and total control over your schedule means you can excel at Sona no matter where, when, or how you like to work. We also offer extended parental leave to everyone.
- We're partnered with the Women in Tech Forum, a membership platform dedicated to supporting and accelerating the careers of women. Optional memberships are available to all women and allies at Sona to access their wide range of events, masterclasses, articles, and more.
- Salary transparency across all of our job postings means your offer is based on your experience and interview performance, not your previous salary or your negotiating skills.
- We use structured interview processes and assessment criteria to remove as much bias from our process as possible
- We do all of our collaborative work in public channels, which means everyone gets a say and the recognition they deserve, and nobody's out of the loop.
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