Head of Growth Marketing, Credo Health
$110-160k
+ Equity
More information about location
Automated medical record retrieval
Job no longer available
Automated medical record retrieval
21-100 employees
Job no longer available
$110-160k
+ Equity
More information about location
21-100 employees
Company mission
To give patients and providers the experience they want and deserve.
Role
Who you are
- Are you passionate about our mission to empower patients to live their healthiest lives? Do you want to join a dynamic and innovative team that is making a difference in the healthcare industry? If so, you might be the perfect fit for our Head of Growth Marketing position!
- This role is ideal for someone who blends creative execution with analytical rigor, thrives in fast-moving environments, and understands how to engage complex healthcare buyers
- To excel in this role, you will need to have a strong set of qualities that will enable you to think strategically and execute effectively to close deals
- You will also need to have the flexibility to nimbly operate in a fast-paced, agile environment that is constantly evolving
- Minimum 3-5 years of B2B marketing experience both in-house and at an agency, including 2+ years in health tech, digital health, or healthcare SaaS. Title will be scoped depending on experience and fit
- Demonstrated ownership or support of pipeline or sales goals, with experience aligning marketing efforts to CRM metrics
- Understanding of risk-bearing healthcare organizations (MSOs, ACOs, payers) and experience marketing in regulated segments such as Medicare Advantage and Medicaid
- Ability to define and target a serviceable addressable market with a data-driven approach
- Hands-on experience using HubSpot to build landing pages, configure lead scoring, and manage handoffs to a sales team
- Proven experience building and optimizing lead generation campaigns in Meta, Google Ads, and/or LinkedIn
- Experience managing or partnering with external creative resources
- Excellent verbal and written communication skills with a focus on clear, outcome-oriented messaging
- Comfortable operating in a resource-constrained startup environment — willing to switch between strategic thinking and tactical execution as needed
- Bonus: Experience marketing healthcare services to medical professionals or clinic administrators
What the job involves
- As we rapidly scale and expand, we're looking for a Head of Growth Marketing to own our growth engine, drive demand, and turn strategy into scalable execution
- In this high-impact leadership role, you’ll build, execute, and continuously optimize a performance-driven growth engine
- We are hiring for a role that may be scoped at the Senior Manager, Head, or Director level depending on candidate experience
- Pipeline Growth & Optimization: Own the marketing funnel from lead generation to SQL, with a focus on selecting and owning marketing channels, accelerating pipeline creation and conversion
- Segmentation & Targeting: Develop audience-specific strategies to engage MSOs, ACOs, health plans, and provider groups operating in Medicare Advantage and Medicaid. Identify a serviceable addressable market (SAM) and convert that into a serviceable obtainable market (SOM)
- Performance & Demand Generation: Selects and manages marketing channels to drive high-intent engagement
- Experimentation & A/B Testing: Build a rigorous framework for testing channels to improve conversion and ROI
- Sales Enablement: Drive leads into a CRM and build a marketing funnel that supports sales prioritization and lead scoring. Own and optimize the lead acquisition funnel
- Analytics & Attribution: Own marketing analytics and attribution across the funnel — measuring CAC, engagement by persona, channel effectiveness, and revenue impact
- Cross-Functional Collaboration: Work closely with Product, Sales, and Ops to align on messaging, market needs, and user insights
- Team Building: Support the VP of Marketing to recruit and lead a high-performance growth team, instilling a test-and-learn culture of accountability and creativity
Our take
Credo addresses the issue of incomplete patient records in healthcare, aiming to provide value-based care providers with a comprehensive and up-to-date clinical picture all the way from the initial patient visit.
Utilising its PreDx platform, Credo integrates all digital and paper health records seamlessly. By offering summarised digital patient medical records, it allows healthcare staff to concentrate on patient care rather than admin, and also facilitates pre-encounter risk analysis. This, in turn, ensures a complete clinical understanding of each patient, ultimately leading to improved compliance, financial performance, and overall health outcomes.
Having closed a successful funding round in 2024, the company is positioned for significant expansion and innovation. The infusion of capital is expected to support the further development of Credo's solutions, enabling broader accessibility to healthcare providers and a more profound impact on patient care.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Jan 2024
$5.3m
SEED
Mar 2022
$3m
SEED
Total funding: $8.3m
Company benefits
- Work remotely from your preferred location 99% of the time
- Offsite meetings each quarter, where we blend team bonding with focused planning
- Close-knit team, united by our mission to make a difference in healthcare
- Our Denver office is the ideal space for team collaboration and efficient work when you need it
Company HQ
Civic Center, Denver, CO
Leadership
Carm Huntress
(Founder & CEO)Currently a Strategic Advisor at Raxia, Health Universe, and RxRevu. Previously co-founded Cardvio and served as the CTO at Reef Partners and Audiogon.
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