Event Marketing Manager, SmartBear

$88-102k

Offers performance-based bonuses for eligible roles

Salesforce

Marketo

Junior and Mid level

Boston

More information about location

Office located in Somerville, MA

Software testing & monitoring

Be an early applicant

Software testing & monitoring

501-1000 employees

B2BEnterpriseAnalyticsSaaSAPIDevOpsCloud Computing

Be an early applicant

$88-102k

Offers performance-based bonuses for eligible roles

Salesforce

Marketo

Junior and Mid level

Boston

More information about location

Office located in Somerville, MA

501-1000 employees

B2BEnterpriseAnalyticsSaaSAPIDevOpsCloud Computing

Company mission

To be the first choice for software development teams of all sizes – giving them tools to immediately impact the delivery of tomorrow’s applications.

Job

Company

Role

Who you are

2–4 years of experience planning and managing large tradeshows and events (B2B SaaS experience a plus)
Strong project management and organizational skills, with the ability to manage multiple events simultaneously
Knowledge of event technology platforms (e.g., Cvent, Splash, ON24) and CRM/marketing automation tools (e.g., Salesforce, Marketo)
Excellent communication, negotiation, and vendor management skills
A data-driven mindset with experience measuring event ROI and pipeline contribution
Ability to travel for events (20–30%)

What the job involves

Drive SmartBear’s presence at top-tier industry events, creating unforgettable brand moments that fuel pipeline growth
Lead end-to-end strategy and execution for high-impact tradeshows and regional events that put SmartBear in front of key buyers
Shape how SmartBear shows up in the market by delivering polished, high-energy, and ROI-positive event experiences
Plan, coordinate, and execute a variety of events, including large tradeshows, regional sales events, executive roundtables, and internal company meetings
Collaborate with sales, product marketing, and demand generation teams to ensure event strategies align with GTM priorities and target ICPs
Manage event logistics, including venue selection, vendor coordination, booth design, shipping, and on-site execution
Ensure the company’s brand is consistently represented across all events
Partner with creative teams to produce event materials such as signage, giveaways, presentations, and digital assets
Track event KPIs, measure ROI, and provide insights and recommendations to optimize future events

Our take

SmartBear delivers a portfolio of trusted tools to give software development teams enhanced visibility into end-to-end quality. It does this through innovative test management and automation, API development lifecycle tools and application stability APM software.

The company’s active peer-to-peer community is trusted by many millions of developers, testers and software engineers at organizations such as Adobe, FedEx, and Microsoft. Te company’s adaptable software features a growing list of integrated tools including SwaggerHub, ReadyAPI, Zephyr, TestComplete, and more.

The company has seen substantial international growth and has offices across the globe. Its partnerships with businesses such as BCT and Lemontree have further fuelled its accelerated international expansion. The company also continues to develop its suite, most recently through the integration of AI - which is supported both by internal development and the acquisition of QMetry.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

9% employee growth in 12 months

Glassdoor (3.6)

Company

Funding (1 round)

Mar 2020

$22.1m

GROWTH EQUITY VC

Total funding: $22.1m

Company benefits

Wellness Reimbursement
Company Sponsored Events
Full Medical, Dental & Vision Plans
401k Match
Paid Community Service Day

Company HQ

Assembly Square, Somerville, MA

Leadership

Frank Roe

(CEO)

Has been with the company since 2018, serving initially as CRO before becoming CEO in 2020. Is also a Board Member at LastPass, Strategic Board Advisor at Appsurify and was VP of Sales (Cloud Apps) at Oracle.

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