CRM Manager, Jaja
More information about location
3+ days a week in office
Mobile-first credit products
Be an early applicant
Mobile-first credit products
201-500 employees
Be an early applicant
More information about location
3+ days a week in office
201-500 employees
Company mission
To redefine and simplify the credit card experience, giving people more time to do the things they love.
Role
Who you are
- CRM experience
- Experience with Braze strongly preferred
- Proven track record of planning, building, and deploying large‑scale lifecycle campaigns
- Background in marketing automation
- Skills in data analysis and customer segmentation
- Entry‑level SQL skills
- Experience understanding HTML
- Experience writing Liquid code and using JavaScript for dynamic content selection (preferred)
- Minimum of 3 years’ experience in CRM
- Strong hands‑on approach, leading by example and delivering work as needed
- Ability to prioritise workloads and manage time effectively
- Comfortable communicating in a direct, clear, and respectful manner
- Self‑motivated, able to work independently and collaboratively within a team
- You have a commercial, delivery‑focused mindset and work well with others
- You’re self‑motivated, hands‑on, and persistent in getting things done
- You’re highly organised and able to manage timelines and outputs in a fast‑paced environment
- You care about helping customers manage their money smarter and want to make a real impact in an outdated consumer finance industry
- You’re a reliable, structured professional who thrives in a flat team built on trust, integrity, and collaboration
- You communicate in a direct, straightforward, and respectful way to simplify work and save time
- You enjoy rolling up your sleeves and getting things done
What the job involves
- We’re looking for a CRM Specialist who can build complex, cross‑channel customer journeys and support the wider business through high‑impact lifecycle marketing.
- You’ll work closely with Data Ops, Engineering, and the Lifecycle team to ensure our CRM activity is powered by the right data, aligned to business KPIs, and deployed efficiently in Braze
- This is a fast‑paced, reactive role where you’ll play a key part in delivering customer‑focused, data‑driven campaigns
- Managing and building complex, cross‑channel customer journeys using segmentation, Liquid code, webhooks, and multiple communication channels
- Building complex customer segments using SQL‑based logic, including AND/OR conditions and detailed inclusion criteria
- Participating in meetings with Data Ops and Engineering teams to ensure the right events and attributes are ingested to support sophisticated customer journeys
- Working closely with the Lifecycle team to translate defined customer problems into effective solutions within Braze
- Studying business KPIs to ensure the correct data points are ingested into Braze and aligned to overall business objectives
- Educating the wider business on Braze’s features and capabilities to address key pain points
- Supporting the wider business by delivering campaigns aligned with urgent regulatory updates
- Operating effectively in a fast‑paced, reactive environment
Salary benchmarks
Our take
Fintech startups make up the biggest component of the London startup scene, so there can be a lot of noise, but Jaja Finance is making a large splash on the scene with its mobile first credit products and partnership focused strategy.
A large number of credit transactions are still handled using traditional channels, with slow onboarding processes and counter-intuitive tools. Jaja offers mobile-first credit products that focus on fast applications providing a near-instant credit decision.
Jaja has focused its expansion strategy on partnering with established brands. In 2022, a consortium of investors committed to fund up to £120M in the company. Its new shareholders are bringing valuable insights to the business and will support the company to continue to offer best-in-class core technology, products, and services.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
43% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Nov 2025
$31.2m
GROWTH EQUITY VC
Apr 2022
$162.6m
GROWTH EQUITY VC
Total funding: $258.4m
Company benefits
- Compensation: We review salaries each year to ensure performance is rewarded and we retain our talent. If your responsibilities increase, so will your pay! You’ll also be included in our annual discretionary bonus scheme, linked to your performance.
- Holiday: You’ll start with 25 days a year of annual leave, plus public holidays, with an extra day of holiday added for each completed year of service (up to a maximum of 30 days). Plus, we’ll give you your birthday off each year.
- Health & Wellbeing: We’ve got you covered with private health cover through Vitality, with some additional perks, discounts and rewards to keep you active. You can also take advantage of our Employee Assistance Programme, with 24/7 support for issues like bereavement and health worries, access the cycle to work scheme and benefit from paid sick leave if you need to take a break.
- Learning & Development: We have a variety of internal learning opportunities to support your development, including company-funded training to support your professional development, and department-specific career pathways to provide growth and advancement opportunities.
- Pension: UK and Ireland-based employees will be automatically opted in to our enhanced pension scheme, with options to flex your contribution via our salary exchange scheme (or opt-out completely) as your choose.
- Family: All colleagues benefit from life insurance (4x base salary) and paid maternity, paternity, adoption or shared parental leave, if you’ve been with us for at least 26 weeks. Our flexible working policy is designed to offer support where needed.
Company HQ
Bloomsbury, London, UK
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