Performance Marketing Manager, Ceros
$90-120k
+ Stock options
Design platform for professional creatives
Open for applications
Design platform for professional creatives
201-500 employees
Open for applications
$90-120k
+ Stock options
201-500 employees
Company mission
To inspire & unlock creativity with liberating technology.
Role
Who you are
- We're looking for a person with a test-and-learn mindset who draws insights from data and develops it into testable action plans
- A minimum of 5 years' experience in similar roles, preferably within a B2B technology organizations looking to scale
- Demonstrated proactive approach to testing new channels and formats - this person will be expected to stay up to date on the latest ad trends within our channels
- Proven track record finding creative ways to retarget accounts based using martech stack and internal data
- Ability to build and execute cross-platform campaigns for different audience segments
- Genuine curiosity to understand B2B software marketing buying journey
- Expertise in account-based marketing methodologies and tools
- Proven track record of driving growth and optimizing spend efficiency
- Strong analytical skills, with an emphasis on data-driven decision-making
- In-depth knowledge of performance marketing KPIs and ability to track and report on campaign performance
- A genuine passion for performance marketing and growth
- Exceptional communication and collaboration skills
- Ability to work autonomously and make crucial decisions
- Proactive communication style
- Desire to stay updated with the latest trends in performance marketing
- Team-oriented approach with a dedication to company growth and success
What the job involves
- Reporting Into: VP, Demand Generation
- The Performance Marketing Manager will play a crucial role within our marketing team, optimizing media plans, thoughtfully budgeting across channels, and ensuring continuous optimization for maximum program efficiency
- The Performance Marketing Manager is an integral member of the Demand Generation team
- You'll work cross functionally with campaign owners, brand marketers, sales development, and leadership to test, execute, report, and optimize programs
- Lead paid media campaigns for our demand generation strategies, driving growth for our new business and expansion teams
- Manage and optimize paid media plans for demand generation campaigns
- Collaborate with the demand generation team to ensure alignment with marketing objectives and spend efficiency
- Leverage best-in-class marketing tech stack to drive precise targeting and scoring
- Manage and optimize campaign budgeting to ensure efficiency of spend
- Analyze and report on performance metrics, driving data-informed decisions to improve marketing strategies
- Coordinate closely with other teams to ensure coherent and consistent messaging across all marketing channels
Our take
Writing code to create digital content often comes with complications and expense. Ceros was created to eliminate these issues, by providing customers with a no-code design platform.
It allows marketing and design teams to create animated content on a collaborative canvas, without having to rely on developers. As such, the Ceros platform has proved a hit with an impressive list of enterprise customers including United Airlines, Condé Nast, J.P. Morgan Chase, Fitbit, Bloomberg, and Mashable.
Competition in the MarTech market may be fierce, with rivals including Ion and Uberflip, but Ceros sets itself apart as a platform that allows customers to produce this kind of content at scale and with fast turnaround times. Lately, the company announced "Gemma", a creative AI sidekick capable of generating new ideas, optimizing existing designs, and automating tedious tasks, with the aim of freeing up users to focus on their own creative vision.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-9% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jul 2020
$100m
GROWTH EQUITY VC
Feb 2019
$14m
SERIES C
Total funding: $144.5m
Company benefits
- Work from anywhere: With our remote-first policy, you can set up shop from anywhere in the world and will receive a home office stipend
- We've got you covered: Ceros offers a number of comprehensive healthcare packages
- Stock options: Ceros offers stock options for all employees so everyone can participate in the growth and success of the company
- Wellness Fridays: If you're crushing your goals and ready to roll into the weekend, feel free to wrap up your Friday a little early. See ya on Monday!
- Flexible vacation: We want you to maintain a healthy work-life balance and encourage everyone to take a reasonable amount of time off
- Retirement savings: Ceros offers retirement savings options to support your financial future. *Varies by location
Company HQ
Flatiron District, New York, NY
Leadership
Alison Lange Engel
(CEO)Joined Ceros in May 2024 as CEO. Prior to this, they were the CMO/Head of Marketing at Stripe. They also spent over 5 years at LinkedIn, initally as a Senior Director of Global Marketing before becoming the Vice President of Global Marketing.
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