Insights Analyst, Illuma Technology
More information about location
3+ days a week in office
AI-powered ad targeting
Be an early applicant
AI-powered ad targeting
21-100 employees
Be an early applicant
More information about location
3+ days a week in office
21-100 employees
Company mission
To improve ad campaign performance without using personal data.
Role
Who you are
- You must be naturally curious with a desire to learn, quickly adapting to new tools and ways of working to help support the team in driving performance across all aspects of the business
- You must demonstrate close attention to detail and strong analytical skills to ensure the team are able to respond rapidly to changing trends
- Highly proficient in Excel and PowerPoint
- Data proficient: ability to understand the story behind the data
- Comfortable with investigating, interpreting and understanding complex data and translating that into value driven insight and presentations
- Inquisitive, curious and critical thinker who can analyse and communicate data as meaningful, goal-focused actionable insights
- Highly numerate
- Influential communication skills, with the ability to create clarity from complex concepts, to communicate to non-experts, and work with and learn from colleagues
- Excellent attention to detail, both in analysis and in written and verbal communication
- Strong team player, supportive, driven and passionate about the business
- Planning and organising – You effectively prioritise and plan activities taking into account all the relevant issues and factors such as deadlines, resources, with line manager guidance at the outset as required
- Flexibility – You can adapt and work effectively with a variety of situations, individuals, or groups. You understand and appreciate different and opposing perspectives on an issue, to adapt an approach as the requirements of a situation change
- Excellent written and spoken English
- Knowledge & experience with digital advertising (e.g. demand-side platforms, sell-side platforms, Ad exchanges, etc) is preferable
- Up to date on latest industry trends, able to articulate trends and potential clearly and confidently
What the job involves
- At illuma we are curious, innovative, and progressive, committed to seeking new, intelligent solutions to business problems
- You will be working with and learning from some of the brightest minds in AI, tech and data science, and you won’t be just a cog in a wheel, you will have an active voice with the opportunity to make real impact and grow your career with us as we scale
- We are looking for a highly motivated and passionate Insights Analyst to work alongside our Head of Product
- Supporting our Data and Client Success teams across EMEA and the US, you will be excited by diving deep into data to uncover engaging insights, and deploy these into exciting storytelling presentations for key stakeholders
- On a day to day basis, this role provides a chance to leverage both your analytical skills and creative flair
- A wide-ranging scope of responsibilities, interacting and working with a global team within a rapidly expanding business
- Technology is central to our continued growth, and you will be supported by and work alongside other talented specialists
- Moreover, as illuma focuses on digital advertising, you will be exposed to the industry knowledge and will have the opportunity to develop your career with us at an exciting time
- This is a fantastic opportunity to work in a truly dynamic company under inspiring leadership, where you will have the opportunity to work on some of the most exciting technologies in the sector working alongside the client success, marketing and technical teams
- Responsible for building and delivering in-depth insights reports for a range of enterprise and larger brands
- Define insights strategy, including ideating new materials and approaches across our nascent product offerings
- Execute on the evolution of insights collateral across the ecosystem
- Working with account management to respond to briefs and define core areas of interest
- Data analysis: working with Data teams to request, pull and analyse data from multiple sources; matching and cleansing data sources; creating pivot tables and analysis to build the data narrative
- Creating accurate, engaging and interesting decks to showcase insights and sharing these with the client
- Providing recommendations for next campaigns
- Supporting the tech team with insight development
- Partner with marketing to incorporate the use of insights into social and marketing posts
- Manage the Automated Insights Product, including: product support and troubleshooting, report audits to ensure report accuracy, and iterative development sprints with the Senior Developer
- Establish and document internal best practices for insights, in addition to internal repository and insights knowledge
- Be the point person for all insights queries and capabilities – developing the operational strategies for new insights servings
- Conduct quarterly reviews for specific client compliance
- Creating and sharing regular insights and data reporting for clients based on illuma data
- Responsible for checking accuracy and liaising with engineering team as necessary
- Working with marketing team to surface and communicate insights across all campaigns
- Providing insights that can be leveraged and shared by the sales teams
- Building collateral for RFPs
- Acting as the point person for insights
Salary benchmarks
Our take
Illuma is an independent contextual AI-powered ad specialist, delivering personalised mobile advertising to consumers. The company uses machine-learning algorithms to analyse users' behaviour and data in order to determine the most relevant and effective ad placement for each individual user.
Standing out in the ad targeting industry, Illuma uses proprietary technology to intelligently expand its advertising campaigns without relying on personal data or cookies, allowing advertisers to reach their targeted audience with greater efficiency. The company's platform is designed to deliver personalised ads that best cater to individuals' interests. With the aim to improve the effectiveness of mobile advertising, Illuma is delivering more relevant, targeted ads that provide advertisers with a greater insight into their audience and ad performance.
As Google plans to end cookies support on Chrome by the end of 2023, many companies are looking to re-route their ad spend, Illuma plans to capitalise on this. Already the company works with several of the world's largest brands and advertising platforms, and this is expected to grow enormously in the coming year. Illuma also plans to expand beyond its mobile ads and into TV, audio and social media, as well as further growing its technology, business development and client services teams with a focus on increasing its presence in the US.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
Sep 2021
$1.5m
SERIES A
Total funding: $1.5m
Company benefits
- Time off to recharge: Generous paid vacation/holiday time to rest and recharge, to explore or to have a stay-cation.
- Health: Private Health insurance, access to virtual doctor and excellent medical cover depending on location.
- Wellbeing: We care about your wellbeing and want to support you in keeping fit. So depending on location we offer 50% gym discounts.
Leadership
Peter Mason
(CEO & Co-Founder)Previously founded Iconic Media and worked with Grapeshot to develop its technology for use in programmatic.
Share this job
View 1 more job at Illuma Technology