Field Marketing Manager, Veeva

Contract

Salary not provided
Marketo
Mid and Senior level
Paris
Remote from France
Veeva

Cloud-based software for life sciences

Open for applications

Veeva

Cloud-based software for life sciences

1001+ employees

B2BEnterpriseSaaSCloud ComputingScience

Open for applications

Salary not provided
Marketo
Mid and Senior level
Paris
Remote from France

1001+ employees

B2BEnterpriseSaaSCloud ComputingScience

Company mission

Building the Industry Cloud for Life Sciences

Role

Who you are

  • 4+ years of experience in field marketing and demand generation within B2B enterprise software or cloud-based solutions
  • Experience in building and executing go-to-market plans and integrated marketing programs
  • Strong project management skills and the ability to multitask in a dynamic and fast-paced environment!
  • Excellent oral and written communication skills
  • Strong team player with a positive attitude and sense of ownership
  • Excellent spoken & written English. Additional language skills are also a bonus!

Desirable

  • Experience with Marketo
  • ABM expertise
  • Life sciences industry experiences a plus but not essential

What the job involves

  • We are looking for a passionate Field Marketing Manager to join our talented European Marketing team
  • As Field Marketing Manager, you will develop and execute integrated marketing plans for our commercial solutions in Europe and work closely with Sales, Market Strategists, and Product Marketing teams in a fast-paced and rapidly growing business
  • Oversee and drive demand generation and field marketing plans to support revenue objectives of the existing customer base and acquire new customers
  • Own strategy, development, and execution of targeted marketing programs that include but are not limited to demand generation campaigns/nurtures, customer retention, and education campaigns, field events, user events, industry events/tradeshows, webinars, digital and PR
  • Write on-message campaign copy (including landing pages, emails, and social posts) that drives high engagement and conversion
  • Work closely with sales teams to craft account-level marketing plans for top strategic accounts
  • Understand complex buying/selling processes involving multiple decision-makers for pharma/life sciences purchasing
  • Manage relevant 3rd parties in the execution of programs
  • Work cross-functionally with product, sales, customer success, and other teams to develop and execute go-to-market programs
  • Track and measure all marketing programs and optimize resources against objectives and budget

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Insights

18% employee growth in 12 months

Company

Company benefits

  • Fitness and wellness reimbursement
  • 2% salary towards personal development
  • Childcare vouchers
  • Work anywhere
  • Home internet reimbursement

Our take

Veeva was created out of a predicted need for cloud-based enterprise software at a time when this software was nascent, and when current systems were archaic and cumbersome to use. By focusing on the life sciences sector, the company fills a niche to help some of the most operationally complex businesses run efficiently.

Veeva has managed to position itself as the go-to solution for large and growing companies in the life sciences sector by offering fully comprehensive cloud solutions that support the most critical functions from R&D to commercial.

The company has over 800 customers, ranging from the world’s largest pharmaceutical companies, such as AstraZeneca, to emerging biotechs. For future growth, Veeva looks to the continual development of its services and expansion of its customer base. Its 2024 launch of the Veeva Compass Suite for commercial data products gives a more comprehensive view of patient information and exemplifies how Veeva is strengthening its product to meet future challenges.

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Freddie

Company Specialist at Welcome to the Jungle