Supply Marketing Manager, Onefinestay
£35-40k
Plus commission
Luxury vacation rental apartments & homes
Be an early applicant
Luxury vacation rental apartments & homes
101-200 employees
Be an early applicant
£35-40k
Plus commission
101-200 employees
Company mission
To simplify the process of enjoying the finest homes and services across the globe for vacation-goers, and provide peace-of-mind, convenience, and flexibility to homeowners looking to make the best use of their homes.
Role
Who you are
- At least 2 years marketing experience
- Goal-oriented. You take job satisfaction from hitting ambitious growth targets
- Analytical but creative - able to understand the data to optimise campaigns, but think creatively to market the brand
- Great communication skills - ability to work cross-functionally with Marketing, Product and Supply teams, as well as external agencies and partners
- Keen to engage a community through dedicated programmes and events
- Great organisational skills and attention to detail - you will need to manage multiple projects at one time
- Experience in acquisition marketing is preferable
What the job involves
- The Global Supply Marketing Manager will work closely with the supply teams globally to define needs, strategies and monitor performance
- The role will be responsible for both acquiring new hosts, and engaging with our existing hosts to drive loyalty
- Manage creation and delivery of host marketing campaigns in London, LA, Paris and NYC, ensuring each activity is tracked, and report on results to understand ROI and potential for optimisations
- Identify new acquisition channels to reach target audience and work with key stakeholders to define which channels are most mutually beneficial for the wider business
- Provide supply teams with relevant collateral to help convert leads to signed homes, including digital, print and video formats
- Collaborate with the supply team to empower them to build networks within their cities, so they can be on the ground actively creating new host leads
- Own the host end to end journey, from website through to on-boarding comms
- Define a brand partnerships strategy to drive brand awareness to key audiences and support the generation of marketing qualified leads
- Develop relationships in relevant sectors such as Interior Design, that could lead to host referrals
- Manage and track the host marketing budget
- Define and deploy a communication plan to engage with our existing host network, ensuring that regular communications, offers, referral programs and events are delivered across the year, on behalf of the supply team of each market
- Organise in-person events to drive loyalty within our existing host audience, and encourage new referrals
- Develop relevant and well-aligned brand partnerships that will provide valuable benefits to our existing hosts
- Report on each activity
Salary benchmarks
Our take
Short-term rental marketplaces such as Airbnb provide options for both low and high budgets, however, many luxury accommodations often lack an element of homeliness and feel clinical, and guests may not be provided with the business and travel essentials that they expect for the price tag.
Onefinestay offers luxury short and medium-term accommodation that adheres to strict selection procedures. Properties accepted by the startup must go above and beyond the traditional rental experience, providing services such as local-rate phones for business calls, laundry, and cleaning services, all within a homely and non-clinical environment. The company's concierge service also helps guests further personalise their stays with options such as personal chefs, private drivers, childcare, experiences, and more!
Onefinestay’s approach to luxury accommodation by providing transparency and unification when it comes to high-end stays is a smart move. With its growing collection of homes, villas, and chalets across the globe, the company is well set to see continued growth and success.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
9% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2015
$40m
SERIES D
Jun 2015
$25m
SERIES C
Total funding: $80.9m
Company values
- Customer First
- Master Your Craft
- Practically Perfect
Company HQ
Paddington, London, UK
Articles
Leadership
Ian Di Tullio, PhD
(Co-CEO, not founder)In addition to their role at the company, they are also the current CCO (Europe & North Africa) at Accor. Former VP of Global CRM, Loyalty, & Contact Centres at Qatar Airways.
Fabrice Carre
(Co-CEO, not founder)In addition to their role at the company, they are also the current CSO & Executive Committee Member at Accor, and Non-Executive Board Member at AccorInvest.
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