Product Marketing Manager, Roblox
6 Month Temporary Contract
$17,739.17—$21,544.17 USD per month
In office Tuesday-Thursday
3 days a week in office (San Mateo, CA)
Online gaming & entertainment platform
Be an early applicant
Online gaming & entertainment platform
1001+ employees
Be an early applicant
$17,739.17—$21,544.17 USD per month
In office Tuesday-Thursday
3 days a week in office (San Mateo, CA)
1001+ employees
Company mission
To help connect and bring together people from around the world through play.
Role
Who you are
- 5+ years Product Marketing experience with a global technology platform, with a preference for experience in with experience in in-app or creator monetization, payments and/or financial products
- Proficient in messaging, positioning and marketing/content strategy
- Experience leading omnichannel product marketing strategies
- Experience driving deep internal partnerships, cross-functional alignment and working with stakeholders at all levels
- Collaborative, self-driven, perpetually curious with an extremely high-level of audience focus
- Ability to identify gaps and opportunities and influence relevant teams and executive leadership to reach resolution
- Stellar verbal and written communication skills. Experience presenting at all levels of the organization, including executive leadership
- Passionate about supporting new business models and creator monetization
What the job involves
- We are looking for a Product Marketing Manager to partner with our Economy Product Management teams
- As the Product Marketing Manager on Economy, you will partner closely with the product owners for developer monetization products that help to improve a creator’s in-game economy and hence the platform overall
- You will be a core part of leading the strategy and go-to-market execution for solutions that help our developers monetize their games while making sure our users have the best experience on the platform
- Lead the launch process and drive the go-to-market (GTM) strategy, messaging, content creation and positioning for Economy products and policies
- Develop compelling, evergreen product content that educates and inspires creators, partners and other key stakeholders
- Stay on the pulse of the industry, customer insights and trends to fuel improvement to existing products, inform messaging and how we take products to market
- Foster deep cross-collaboration between Engineering, Product Management, Marketing, Partnerships, Finance, Developer Relations, Data Science, Communications teams. Become a trusted advisor to these teams
- Effectively communicate product details and vision internally and externally
- Ensure that all company partners, including executive leadership, are up-to-speed on launch strategy and tactics and that external partners have a smooth onboarding on any changes to their experience
- Report to the Director of Product and Business Marketing
Our take
While online gaming is no longer a revolutionary concept, Roblox has established itself as a leader in the industry by creating a gaming toolbox that encourages quality game creation, which it pays developers for.
In addition to standard games, the platform offers virtual worlds and other experiences to explore and interact with. Its platform provides an online ecosystem for millions to create, socialize, chat, and explore immersive experiences with friends. In fact, in the US its used by two-thirds of children aged 9 to 12.
The experiences on the platform are made by Roblox's over three million creators, and are available on a range of devices from PC to Xbox to Oculus, and more. The company has grown at an impressive rate, and has been keen to adopt new developments in the tech world, for example with its real-time AI translation for players to interact outside their native tongue.
Freddie
Company Specialist at Welcome to the Jungle
Insights
25% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2021
$520m
SERIES H
Feb 2020
$150m
SERIES G
Total funding: $922.8m
Company benefits
- Medical, dental, and vision coverage
- 401k
- Flexible vacation policy
- Roflex - Flexible and supportive work policy
- Roblox Admin badge for your avatar
- Free catered lunches five times a week and several fully stocked kitchens with unlimited snacks
- Onsite fitness center and fitness program credit
- Annual CalTrain Go Pass
Company HQ
South San Mateo, San Mateo, CA
Leadership
David Baszucki
(CEO)Studied Electrical Engineering at Stanford before founding Knowledge Revolution in 1990, where they spent 9 years as CEO. They worked as VP of MSC.Software for 2 years, and started Roblox in 2005.
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