Tusker B2B Marketing Executive, Lloyds
12 Month FTC
£42.1-51.5k
Rising to £43,803 to £53,538 as 1/04/25. Plus annual performance-related bonus and free shares
2+ days a week in office (Watford, London)
Retail and commercial bank
Job no longer available
Retail and commercial bank
1001+ employees
Job no longer available
£42.1-51.5k
Rising to £43,803 to £53,538 as 1/04/25. Plus annual performance-related bonus and free shares
2+ days a week in office (Watford, London)
1001+ employees
Company mission
To support families and businesses, helping them to take the next step, whatever that may be.
Role
Who you are
- Experience building and tracking campaigns
- Ability to plan and organise own workload, with the strong attention to detail necessary to ensure campaigns are implemented thoroughly and competently
- Experience organising events and exhibitions to time and budget
- Ability to work under pressure with a focus on priorities
- Experience of lead generation activities
- Strong communication and presentation skills with high attention to detail is a requirement
- Results driven and constantly striving to achieve a better ROI
- Proactive self-starter with the ability to work independently
What the job involves
- This role sits within a wider marketing team that specialises in ensuring we deliver impactful brand messaging to our addressable UK market
- Working with the marketing managers and director this role will assist in B2B marketing strategy, planning and execution
- Identifying the best B2B multi-channel lead generation opportunities, managing the telemarketing function and creating campaigns to build our B2B lead pipeline
- Manage B2B campaigns online and offline from initial planning through to execution
- Utilise customer/prospect feedback to shape and advise on marketing activities and messaging
- Create marketing content to drive lead generation analysing campaign performance and identifying mailshot opportunities
- Maintain Tusker’s website, ensuring content is kept up to date and updating messaging as and when required
- Become a CRM superuser working to keep data up to date and using the system to plan events and activities
- Management of B2B Social Media sites such as Linked In including research of best practice, topical information and advice. Copywriting and designing content for newsletters and mailshots
- Providing monthly campaign report to show activity performance with ideas for improvement
- Management of telemarketing executives and new business opportunity database ensuring data is fit for purpose
- Parental cover for sales support and B2B events
Application process
- End Date: March 20, 2025
Salary benchmarks
Our take
Lloyds Bank, part of Lloyds Banking Group, began operations back in 1765 and is nowadays one of the UK’s leading retail and commercial banks. As with many leading banks, the company has dealt with its share of controversy – including for its handling of PPI complaints in 2015, and the 2009 European Commission ruling that forced it to part ways with TSB – but it has nonetheless stood the test of time and worked to build back its public reputation in the wake of these setbacks.
Of the company’s 26 million customers, over 18 million of them are online, making it the largest UK digital bank. As part of its ongoing digital transformation, the company is seeking to put the cloud at the front of its services and systems, and has cited intentions to invest heavily in overhauling its current technology infrastructure. All this seeks to serve the modern banking customer, and to compete with the fast-increasing number of alternative banking options appearing on the market.
Recently, Lloyds Bank has shown great interest in facilitating innovation in the industry, joining as a partner on FinTech Action Labs (a FinTech accelerator programme) to bring its industry expertise to early-stage FinTechs. As well as investment in digital transformation and AI, the company is enhancing its wealth product and corporate banking offerings, as well as expanding its partnerships with digital banking companies.
Steph
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Company benefits
- Flex cash: This is 4% of your basic salary and can be used to spend on the benefits of your choice, or you can choose to take it as a cash top up in your monthly salary.
- A generous holiday allowance: You’ll be eligible for a minimum of 22 days holiday (excluding bank holidays), rising to 30 days based on length of service and grade.
- A flexible way of working: Whether you want flexibility over your location or when you log on, together we can create an approach that works for you and for the business.
- Family leave: Up to 63 weeks of maternity or adoption leave. Statutory maternity or adoption pay is available for 39 weeks, and 20 weeks will be enhanced to the equivalent of full pay. Partners can have six weeks of fully paid paternity leave.
- Health insurance: Our company funded Private Medical Benefit provides all colleagues with access to good quality medical care, including accommodation, nursing care and specialist advice.
- Colleague Offers: Get discounts on everything from electrical items to cinema tickets and weekly food shopping. You can share this benefit with up to ten family members or friends.
- Financial products: Take advantage of our great financial products, some at a discounted rate, including current accounts, home and car insurance and loans.
- Share plans: Participate in Sharematch and receive matching shares of up to £45 a month from the company, and you can choose to participate in Sharesave, our combined savings and share option plan.
- Pension: We offer a generous pension plan, with all joiners being automatically enrolled in our 'Your Tomorrow' scheme. You can decide how much you save and get a say in where your contributions are invested.
Company HQ
City of London, London, UK
Leadership
Charlie Nunn
(Group Chief Executive, not founder)Spent nine years at HSBC, including as Group Head of Wealth Management and Digital, and as CEO of Wealth and Personal Banking.
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