CRM Executive, Popsa
£30-38k
Plus equity
4-5 days a week in office (Soho, London)
AI enabled photo printing company
Job no longer available
AI enabled photo printing company
21-100 employees
Job no longer available
£30-38k
Plus equity
4-5 days a week in office (Soho, London)
21-100 employees
Company mission
To automatically curate your life story from the data in your photos.
Role
Who you are
- Experience in a marketing role, specialising in CRM
- Solid experience using an ESP/CRM system to create and send B2C email campaigns
- Good understanding of HTML & CSS
- Comfortable with analysing data and problem solving
- Strong team player, great at collaborating with other teams
What the job involves
- What success looks like in your first 6 months
- Improve email engagement: Develop 3 innovative campaign ideas that generate 2x the average broadcast campaign CTR
- Introduce knowledge shares with the Creative team: Conduct insightful monthly broadcast send deep dives (including results, relevant competitor reviews & channel trends)
- Grow channel revenue: collaborate with CRM Managers & creative teams to formulate the Q2/3 send plan, driving a 35% increase in email revenue
- Brainstorm new ideas for email and push campaigns and A/B tests with the Marketing & Creative Teams
- Ensure CRM campaigns are clearly briefed to the Creative Team
- End to end campaign execution; build, test & send email marketing campaigns in Bloomreach
- Identify and build customer segments
- Analyse data from our CRM and analytics platforms, and reporting back on results
- Support CRM Managers with building & optimising triggered & offline campaigns
Application process
- We are currently going through a lot of CVs but we don’t wait for roles to close before going through your CV
- We will be in touch in a few days to let you know if we think we might be a match or if we are not
- Unfortunately, because we get so many CV’s we are not able to send a personalised reply if it’s not a match
- If it’s a match, then we will arrange a time to talk to you on a quick 30 minute call
- We encourage you to apply in 6 months' time for similar roles
Salary benchmarks
Our take
Millions of people have huge collections of photos on their phones but they hardly ever look at them. Popsa's goal is to help people record and share their experiences irrespective of their eye for design or their technical abilities.
The combination of a much more sophisticated aesthetic and the use of automation technology will help enable Popsa to turn the industry model on its head. Popsa has been developing applied Machine Learning pipelines to automatically select photos, filter out inappropriate content, and design them into beautiful artefacts such as photo books and journals.
Popsa's approach has led to the company becoming one of the fastest growing startups in Europe. Popsa was named as the UK's fastest growing software company in 2020 and was placed 3rd (after Bulb & Revolut) overall in Deloitte's Technology Fast 50.
Popsa's focus is to further reduce the multi-hour process associated with printing photo albums. Already down to a few minutes, Popsa want to ultimately ensure the time required is zero. Moving forward, Popsa has no interest in simply being a ‘printing’ utility. Today’s app is just the start for this promising business.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Nov 2021
$11.9m
SERIES A
Oct 2019
$4.8m
SERIES A
Total funding: $21.9m
Company benefits
- EQUITY
- SALARY REVIEWS
- TEAM BUILDING
- TRANSPARENCY
- TECHNOLOGY
Company HQ
Soho, London, UK
Leadership
Liam Houghton
(CEO)Previously Co Founded at Digipill in 2012 which he worked at for 3 years. Has also been the Chief Product Officer at Pollen, YUZA and BETFUZE.
Tom Cohen
(CTO)Previously CTO & Co-Founder at YUZA for 7 years and Software Engineer at BAE Systems for 1 year.
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