Marketing Manager, MOOT
£50-60k
eCommerce enablement & investment firm
Open for applications
eCommerce enablement & investment firm
1-20 employees
Open for applications
£50-60k
1-20 employees
Company mission
To revolutionise the way brands operate and launch online.
Role
Who you are
- B2B marketing experience, ideally in adtech, martech, igaming, or SaaS
- Deep understanding of performance marketing, programmatic advertising, and CTV
- Knowledge of first-party data strategy, identity, and privacy trends
- Exceptional writing and content creation skills
- A strong eye for brand consistency and a knack for turning complex ideas into compelling narratives
- Experience with tools like HubSpot, WordPress, Figma/Canva, Google Analytics, and paid media platforms
- Bonus: Experience working in regulated markets or with compliance-sensitive industries
What the job involves
- As Marketing Manager, you’ll be the voice behind Lift’s brand—building visibility, trust, and demand across key iGaming markets
- You’ll shape the narrative around how our platform helps iGaming brands acquire and retain high-value users in a privacy-first world
- You’ll bring together creativity, strategic thinking, and hands-on hustle to lead campaigns, create content, and support commercial growth in a performance-driven, highly regulated space
- Develop Lift’s brand messaging for the iGaming vertical across markets (US, UK, EU, LatAm, etc.)
- Differentiate Lift in a crowded landscape through clear, credible storytelling
- Lead integrated marketing campaigns across digital, social, events, content, and paid media
- Tailor messaging for different audiences: operators, agencies, affiliates, and partners
- Own the content calendar and produce (or commission) blogs, whitepapers, case studies, and guides focused on iGaming marketing challenges
- Partner with sales and product to create high-impact collateral: decks, one-pagers, product sheets, etc
- Manage Lift’s presence at major iGaming and ad tech events (e.g., ICE, SBC, G2E, etc.)
- Coordinate stands, sponsorships, speaking opportunities, and lead-gen follow-ups
- Maintain and evolve website content and structure to support iGaming positioning and SEO
- Drive engagement on LinkedIn, X/Twitter, and other relevant channels
- Create resources that enable sales to communicate Lift’s value and close deals effectively
- Align closely with commercial teams to refine messaging based on market feedback
- Define KPIs and track the impact of marketing programs on brand visibility and pipeline
- Use data to optimise spend, targeting, and creative
Our take
For small to medium enterprises, it is easy to take advantage of offerings in the Shopify ecosystem. But eventually, many companies scale beyond what Shopify can support and they find themselves having to develop their own eCommerce platform in-house. MOOT was founded when a company found itself in this exact situation, and other companies approached it to use the tools it developed.
MOOT isn't alone in this space, with Shopify and WooCommerce beginning to offer solutions for brands which are ready to scale. However, as well as the effectiveness of its promotional tools and data insights, MOOT's strength lies in its size. Major brands such as ASOS, Bosch and Timberland have trusted it as an eCommerce solution, giving it a leg up in the competitive $5 trillion eCommerce sector.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Apr 2022
$18m
EARLY VC
Jul 2021
$6.8m
SEED
Total funding: $31.7m
Company HQ
Tollgate Industrial Estate, Stafford, UK
Leadership
Nick Moutter
(CEO)Also founded Olivias, Admedo and MDNA. Was previously Commercial Director at Xpand Digital and Head of Online at BuyYourCar.co.uk.
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