Field Marketing Manager, Ambience Healthcare

• Experience managing B2B executive-focused programs and integrating engagement into events
• Strong ability to frame narratives and translate technical/clinical solutions into persona-specific messaging
• Deep research skills to uncover account intelligence and tailor experiences for senior decision-makers
• Proven collaboration with Sales to support account strategies and executive sequencing
• Proficiency with ABM and CRM tools to target, track, and measure executive engagement
• Strong communication and relationship-building skills suited to CxO audiences
• Creative flair for designing intimate, memorable executive experiences

Desirable

• Ambience Healthcare is seeking a Field Marketing Manager to design and deliver high-touch programs for senior healthcare executives
• This role blends select event management with tailored executive engagement — from intimate briefings and curated leadership roundtables to account-specific activations and private dinners
• You’ll work closely with Sales and our leadership team to apply account-based marketing (ABM) strategies, build authentic relationships with customers, and ensure our most strategic accounts experience highly personalized interactions that accelerate decision-making, strengthen partnerships, and expand pilot scope
• Partner with Sales to identify priority accounts and map executive-level engagement opportunities across the buyer’s journey
• Apply ABM insights and tools to tailor programs by account and persona, ensuring every interaction is intentional and relevant
• Work closely with Ambience’s leadership team to strategize how executive participation can be used effectively to build organic relationships and deeper customer connections
• Design and execute programs that bring CxO stakeholders together in impactful ways — executive briefings, private dinners, innovation roadshows, and curated leadership discussions
• Support the development of future initiatives, such as advisory programs, that strengthen long-term alignment with healthcare leaders
• Stay current on Ambience solutions, industry trends, and customer priorities to shape content for executive audiences
• Translate product and clinical capabilities into tailored messaging for personas like CIOs, CFOs, CMIOs, and COOs
• Develop account-specific content — briefing decks, microsites, curated messaging — informed by ABM insights and customer research
• Help manage and nurture internal bench of discussion leaders & SMEs for customer engagement
• Deliver memorable, tailored experiences that surprise and delight healthcare executives while reinforcing Ambience’s brand leadership
• Use ABM-driven personalization to design touches (custom content packages, curated gifts, or exclusive experiences) that deepen trust
• Ensure every touchpoint — pre-event, on-site, and follow-up — feels intentional, personal, and high-value
• Collaborate with Sales to sequence executive interactions strategically across events, briefings, and one-to-one moments
• Equip internal executive sponsors with account intelligence, talking points, and tailored materials to maximize impact in customer meetings
• Provide post-engagement reporting with ABM-backed insights to ensure learnings inform future account strategies
• Track executive engagement using CRM and ABM tools, connecting activities to deal velocity, scope expansion, and pilot conversions
• Capture feedback from Sales, leadership, and customers to refine programs and deepen personalization
• Evolve executive engagement strategy by piloting new formats and ABM-driven experiences tailored to healthcare decision-makers
• What you’ll accomplish in the first 3–6 months
• Launch and facilitate high-value executive programs, including briefings, private dinners, and curated leadership discussions
• Partner with Sales to embed ABM strategies into engagement programs for top accounts
• Deliver personalized content and digital experiences (e.g., account-specific microsites) for priority accounts
• Support groundwork for future initiatives such as an advisory program that engages CxO leaders as long-term strategic partners
• Create surprise-and-delight experiences that leave a lasting impression on senior decision-makers and influencers