Marketing Analyst, Prosper Marketplace
$101-125k
+ Bonus
More information about location
2 days a week in office
Online P2P lending marketplace
Open for applications
Online P2P lending marketplace
201-500 employees
Open for applications
$101-125k
+ Bonus
More information about location
2 days a week in office
201-500 employees
Company mission
To advance financial wellbeing by providing affordable financial solutions to consumers across the credit spectrum.
Role
Who you are
- We are seeking a data-driven and analytical Marketing Analyst to join our Marketing Analytics team
- The ideal candidate is highly analytical, has experience in lifecycle and digital marketing, and is passionate about using data to optimize targeting, segmentation, and conversion rates
- Education: Bachelor’s degree in a quantitative field (STEM: Science, Technology, Engineering, Mathematics); Master’s degree preferred
- Experience: 2+ years of experience in lifecycle and digital marketing analytics, preferably within financial services or fintech
- Strong SQL and Advanced Excel skills is required
- Experience with Python or R is preferred
- Proficiency in data visualization tools such as Google Data Studio, Tableau, or similar platforms
- Understanding of hypothesis testing, statistical analysis, and experimental design
- Ability to analyze large datasets to derive actionable insights that drive marketing decisions
- Strong storytelling and presentation skills, with the ability to communicate complex data insights to senior leadership
- Ability to work independently, manage multiple projects simultaneously, and deliver results in a fast-paced environment
What the job involves
- This role is essential in optimizing acquisition strategies across multiple channels, including search, email, and multi-channel campaigns, to drive growth and improve marketing efficiency
- This position offers the opportunity to work in a fast-paced, high-impact environment, collaborating with cross-functional teams to make data-driven decisions that scale acquisition efforts effectively
- As a key influencer in our marketing strategy, you will report to the Senior Manager, Marketing Analytics, work directly with senior leadership, and play an integral role in shaping and optimizing our marketing efforts
- Analyze and Identify Growth Opportunities: Conduct deep-dive analyses to uncover insights that drive customer acquisition and engagement
- Develop Strategic Test Designs: Create and implement A/B testing frameworks to evaluate new marketing initiatives and optimize campaign performance
- Optimize Marketing Touch-points: Support Product and Marketing teams in designing the most effective cadence and sequence of customer interactions across various marketing channels
- Monitor Key Performance Indicators: Build automated reports and dashboards to track marketing performance, customer behavior, and campaign effectiveness
- Forecast and Plan for Business Growth: Use data-driven insights to support budgeting, forecasting, and strategic planning efforts
- Collaborate Cross-Functionally: Partner with teams across marketing, product, risk, and data science to ensure alignment on strategic goals and execution
Our take
Prosper is a peer-to-peer lending platform, that connects investors with borrowers directly. When it launched in 2005 it was the first of its kind and paved the way for the now crowded peer-to-peer lending market, which includes competitors like Peerform, Upstart, Funding Circle and LendingClub.
The company provides an attractive option by cutting out the middleman and making applications faster, meaning that socially and financially rewarding investments can be made. Prosper is one of the largest and most recognized in this industry, having facilitated billions in loans to over two million borrowers.
In more recent years, Prosper has forged ties with banks to allow it to launch its home equity credit line, indicating a new direction for the company. It continues to develop its offering and remains a force in the market, with no reason it won't continue to succeed.
Freddie
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Sep 2017
$50m
SERIES G
Jan 2013
$20m
LATE VC
Total funding: $153.8m
Company benefits
- Take-what-you-need (paid) vacation for salaried employees
- 20 days of PTO and 7 paid holidays/year for hourly employees
- Stock options
- 401K retirement savings plan with generous matching
- Comprehensive health, dental and vision insurance plans, with options specific to your own health coverage needs
- Prosper Fit - A monthly stipend to use for gym memberships, personal training sessions, yoga and exercise classes, or club sports/fitness fees
- Pre-tax commuter/parking assistance
- Snacks and beverage selections in our kitchen
- Monthly meet-and-greet happy hours
- Perkspot discount programs
- One Medical
- SF Location - Rooftop deck with ping-pong and foosball table
Company HQ
The East Cut, San Francisco, CA
Leadership
David Kimball
(Chairman & CEO)Having studied for an MBA at Brigham Young University, David worked in Management at Ford Motor Company for over 10 years, prior to spending another decade at USAA. He left his role as CFO and COO to join Prosper Marketplace in March 2016 as CEO and Chairman.
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