Marketing Manager, Just Eat Takeaway.com
Germany
2-5 days a week in office
Global online food, grocery and retail delivery marketplace
Job no longer available
Global online food, grocery and retail delivery marketplace
1001+ employees
Job no longer available
2-5 days a week in office
1001+ employees
Company mission
Empowering everyday convenience.
Role
Who you are
- This role is ideal for someone with a solid foundation in marketing analytics, digital performance tracking, and data-driven decision-making
- The role requires a deep understanding of local consumer behaviour in major cities, driving user acquisition, brand awareness, and retention through city-specific campaigns
- The ideal candidate will have experience in the food delivery or tech industry and a proven track record of tailoring marketing efforts to regional dynamics
- Fluent in German and English (written and spoken); strong knowledge of the German market (Berlin market knowledge is a plus)
- Marketing experience, preferably with a focus on city-based/regional campaigns in the food delivery or tech industry
- Comfortable working in dynamic environments, collaborating with internal and external stakeholders, and flexible to travel as needed
- Independent, proactive, problem-solving, and data-driven with strategic thinking and creative instincts
- Analytical skills and hands-on experience using marketing analytics tools (e.g. Excel, Google Analytics, Tableau, or other BI platforms)
- Demonstrated ability to interpret data, extract insights, and translate findings into successful campaign tactics
- Strong prioritisation, planning, and organisational skills, with the ability to manage projects and evaluate results
- Positive attitude, open-minded, and adaptable with a test-and-learn approach
What the job involves
- As a Marketing Manager within the German marketing team, you will play a pivotal role in driving brand success, reporting directly to the Marketing Lead for Germany
- Your responsibilities include ensuring that all marketing initiatives are not only aligned with the overall brand identity and strategy but also tailored to meet our objectives in our major cities in Germany
- This involves addressing challenges such as increasing market share, highlighting key supply, and executing impactful on-the-ground activations to ensure strong brand presence across all relevant touchpoints
- You’ll be expected to use data insights to refine local marketing strategies across multiple channels
- Our goal is to deliver best-in-class marketing initiatives and campaigns that target our local audience
- Lead the execution of hyper-localised marketing campaigns in major German cities, ensuring alignment with local food preferences and market trends
- Manage multi-channel campaigns to grow customer bases, driving user acquisition, engagement, and order frequency in urban areas
- Work closely with local teams, agencies, partners, and HQ teams (Creative Studio, CRM, Digital, PR) to execute campaigns seamlessly
- Define KPIs to measure campaign success, analyse performance, and identify local opportunities to boost ROI and market share growth
- Work closely with marketing performance dashboards and reporting tools and platforms like Tableau, Google Analytics, and internal BI systems
- Collaborate with the data science and CRM teams to identify trends, audience segments, and behavioural patterns that can influence targeted marketing strategies
- Leverage data to localise and personalise marketing messages at scale, improving relevance and performance across customer touchpoints
Our take
Just Eat Takeaway, born from the merger of Just Eat and the Dutch-born Takeaway.com, stands as a formidable force in the realm of food delivery. Surpassing expectations, this union has made way for the world's largest online food delivery entity outside of China. Bolstering its stature further, the company made a significant move in 2021 by venturing into the US market through the acquisition of Grubhub, solidifying its position as a major player in the industry.
However, amidst its successes, Just Eat Takeaway faces competition from competitors like Uber Eats and Deliveroo. While it dominates the UK market, its global revenue pales in comparison its its rivals, such as Delivery Hero and DoorDash. Nonetheless, the company's established stronghold in one of the world's largest food delivery markets offers a degree of stability amid the fluctuating demands of customers witnessed in recent years.
To stay in the game, Just Eat Takeaway has grown to operate across 17 countries and 356,000 partners, via acquisitions and organic growth. It's also entered the grocery and retail delivery market alongside its primary restaurant delivery service. Though one of the last to venture into the grocery delivery sector, it has secured a partnership with the Co-Op, indicating a proactive approach to the market. Furthermore, the company continues to carve out its niche by offering exclusive services, such as being the sole courier for Domino's Pizza in the UK and Ireland, adding unique value to its offerings.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-4% employee growth in 12 months
Company
Funding (2 rounds)
Apr 2014
$81.9m
SERIES B
Jan 2012
$14.6m
SERIES A
Total funding: $96.5m
Company benefits
- Leisure and Lifestyle: These benefits are designed to help you make the most of your time and enjoy everyday life: Generous annual leave entitlement | An additional day off to celebrate your birthday - take it whenever suits you | Flexibility to buy or sell holiday days (within an annual limit) | Monthly meal allowance to enjoy food at work or at home | Access to discounts, cashback offers and savings via an employee portal
- Protecting the Future: These benefits are designed to give you and your loved ones peace of mind: Life insurance cover from your first day of employment | Income protection support if you're unable to work due to long-term illness or injury | Pension scheme with company contributions and the flexibility to increase your own contributions
- Health and Wellbeing: Helping you stay physically and mentally healthy: Private medical insurance options, depending on your role and location | Enhanced family leave for maternity, adoption, paternity, and shared parental leave | Annual eye care benefits, including eye tests and financial support for glasses | Confidential Employee Assistance Programme (EAP) | Office perks including healthy snacks and drinks | Mental health support, including on-site coaching and access to wellness platforms
Company values
- Lead: We’re proud to be a global leader in the online food and retail delivery market. Not just in choice and order numbers, but also by creating innovative and sustainable solutions
- Deliver: We deliver more than just fantastic food and goods, both to our customers and ourselves. We work together to ensure success and grow our business
- Care: We care for our customers and restaurant partners by understanding their needs. This care also extends to society at large, from ethical choices to environmental initiatives
Company HQ
Eastern Docklands, Amsterdam, Netherlands
Articles
Leadership
Jitse Groen
(CEO)Originally the founder of Takeaway.com, prior to the company's 2020 merger with Just Eat. Previously served as CEO for GRIB BV.
Salary benchmarks
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Diversity, Equity & Inclusion at Just Eat Takeaway.com
- With a global presence in 17 markets and employees from over 100 nationalities, our inclusive company culture is central to everything we do and we are committed to living our values to create a place in which everyone feels they truly belong.
- We want to encourage everyone to step into each other's world and to embrace new perspectives, continue to inspire innovation and, ultimately, to gain valuable insights that creates a sense of belonging and help grow our global business.
- Our Communities are the heart of our culture. They are employee-led advocacy groups supported by company resources and budget, driving inclusion and diversity through collaboration on internal communications, organising and sponsoring events, and empowering allyship.
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