Social Influencer Manager, Insurify
+stock options
Office located in Cambridge, MA
Insurance quote comparison platform
Be an early applicant
Insurance quote comparison platform
101-200 employees
Be an early applicant
+stock options
Office located in Cambridge, MA
101-200 employees
Company mission
Insurify's mission is to help people quickly and easily save money on insurance.
Role
Who you are
- Proven track record of managing successful influencer campaigns. You thrive on building connections with TikTok and YouTube influencers, mutually sharing insights
- Strong understanding of social media platforms and the influencer landscape, with demonstrated success in TikTok, YouTube, Facebook, Instagram, or emerging channels
- Excellent communication, negotiation, and interpersonal skills
- Analytical mindset with experience using analytics tools to track performance metrics
- Creative thinking with a passion for social media and emerging trends
- Proficiency with tech tools to streamline goals (e.g., we used ChatGPT for this job description)
- An aversion to unnecessary meetings and corporate red tape
What the job involves
- Strategy Development: Create and implement an influencer marketing strategy aligned with brand objectives, targeting the right influencers and platforms to maximize reach and impact
- Influencer Identification & Outreach: Identify and evaluate influencers across social media platforms who align with brand values; negotiate partnerships and collaboration terms
- Campaign Management: Plan and oversee influencer marketing campaigns, from ideation to execution, ensuring high-quality content and consistent messaging
- Content Development: Collaborate with influencers to co-create engaging content that resonates with target audiences and aligns with the brand’s tone and voice
- Relationship Management: Build and nurture long-term relationships with influencers, brand advocates, and strategic partners
- Performance Analysis: Monitor, analyze, and report on the effectiveness of influencer campaigns; use data to optimize future campaigns and track ROI
- Trend Monitoring: Stay up-to-date with social media trends and industry developments to keep campaigns innovative and impactful
Our take
Insurify is a company that sets out to make the process of buying car insurance easier and better suited to what the customer requires. Since its founding in 2013, the company has generated over 26 million quotes, representing over 44 million dollars saved for consumers.
Operational in all 50 US states, the platform uses artificial intelligence to sift through quotes from insurance companies to empower its customers to make sensible choices. Policies can be purchased online or over the phone, and include exclusive rates and discounts found only through Insurify.
Insurify is up against fierce competition in the insurtech industry, with other comparison-shopping sites like The Zebra, Root Insurance, and Coverhound all offering similar services. That said, the company has expanded its operations substantially in recent years, with its most recent fundraise cited to support acquisitions (it has already announced plans to acquire Compare.com) as it looks to strengthen its market leadership.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
May 2023
$22.4m
LATE VC
Sep 2021
$100m
SERIES B
Total funding: $154.1m
Company benefits
- Remote-optional workplace
- Unlimited PTO
- Competitive medical, dental, and vision benefits
- HSA/FSA options
- Catered lunches, free snacks and beverages in the office
- 401(k) with matching contributions
- Company stock options
- Learning & development stipends
Company values
- Empowered: We empower everyone to go above and beyond
- Customer-focused: We work to solve real customer problems
- Accountable: We take ownership of our work and we are accountable for our individual and team successes and failures
- Results driven: We act with urgency everyday to drive results and high standards
- Always learning: We bring a spirit of continuous learning to everything we do
- Respect: We embrace diversity of opinions and treat everyone with respect
Company HQ
Kendall Square, Cambridge, MA
Articles
Leadership
Snejina Zacharia
(CEO)Having worked as an Insession Technologies Project Manager, they spent 3 years at Dynamo Software and then 7 years as a Gartner Director. They took an MBA at MIT before founding Insurify in September 2013.
Tod Kiryazov
(CPO)Having spent almost 5 years at Northeastern University as Director of Digital Strategy, they co-founded Insurify in 2013.
Giorgos Zacharia
(Board Member)A seasoned Advisor and Investor for more than ten years in various companies. Former CTO of OpenTable. As well as co-founding Insurify and serving as Board Member, they are also the current President of KAYAK.
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