PR & Communications Lead, Ondo Finance
+ Equity
On-chain finance firm
Job no longer available
On-chain finance firm
101-200 employees
Job no longer available
+ Equity
101-200 employees
Company mission
To make institutional-grade financial products and services available to everyone.
Role
Who you are
- The ideal candidate has a results-driven comms track record of strategizing and executing PR functions or journalist experience, and has a strong network of journalist and media relationships
- This person is an excellent writer and skilled communicator who can simplify complex financial concepts, with demonstrated experience on projects at the intersection of blockchain, traditional finance and decentralized finance
- We are specifically seeking candidates with a background in crypto and finance, with an understanding of how blockchain and tokenization can be leveraged in industries such as financial services, investing, and DeFi
- Experience: 8+ years of experience in Communications / PR at an agency or in-house, with a track record of delivering quality results in traditional finance, crypto, blockchains, or DeFi
- Expertise: Deep understanding of blockchain, web3 ecosystems, DeFi, financial services, and Public Relations
- Network: Strong media relationships in Web3, blockchain, and adjacent financial services
- Robust writing and editing skills: Experience writing about blockchain, tokenization, financial products and services, DeFi applications and protocols. Specifically has the ability to simplify complex topics into educational content for media and readers
- Adaptable: Can manage multiple priorities simultaneously in a fast-paced environment and establish structure and processes that scale
- Media savvy: an understanding of what stories will, and will not, resonate with the media
- Partial (5hr) daily overlap with EST — typically this means you're located in the Americas unless you're willing to work unusual hours
What the job involves
- Ondo is looking for a PR & Communications Lead to lead strategic communications and media relations
- In this role, you will join the Ondo Finance’s marketing team, leading our media and agency relations, supporting go-to-market PR strategies for new launches, and crafting the story and vision of Ondo for audiences across both Web3 and traditional finance
- This is a global role, interfacing with media and partners from North America to APAC
- This person excels at storytelling and can work with senior leadership to synthesize Ondo’s vision and momentum into a digestible narrative that can be told through earned and owned marketing channels
- This role will report to our Head of Marketing and execute high-quality content and media relations strategies
- PR Strategy - Develop and execute strategic PR campaigns and announcements, setting the goals, tactics, strategy and execution to secure high-quality coverage in crypto and traditional financial media publications
- Media Contacts - Leverage existing and cultivate new relationships between media targets and Ondo Finance across traditional/mainstream financial media and web3 trade press and journalists
- Proactive Pitching –Identify press and thought leadership opportunities, and earn timely placement in key stories
- Narrative Development - Work directly with the Executive Team to articulate Ondo Finance’s messaging and develop proactive talking points for our products and media engagements
- Agency Management - Manage the relationship and performance of external PR agencies
- Content Creation - Support new partner and product announcements by contributing to press releases, opinion pieces, thought leadership content, and more
- Results Oriented - Grow Ondo’s share of voice, and demonstrably measure and report the performance and success of our PR initiatives
Our take
The crypto market hit it’s all-time peak in 2021 at a value of $3 trillion, whilst it’s not at the optimum place it was cryptocurrency is still very much challenging competitors in the digital currency market. Ondo finance is looking to innovate on top of the traditional crypto models offering structure investment products to users. The company has two branches; an asset management tool and a technology tool that develops decentralized finance protocols, each with their own interface.
A huge win for the company was a 2023 tokenizing exposure to US Treasuries becoming the first tokenized bond backed by US Treasury bills and bank deposits. With this Ondo has stood its ground as a market leader alongside its continued efforts to roll out new tokenised real-world assets and nurture protocols that can support both tokenized real-world assets and traditional crypto. The company boasts a large amount of funding that has supported and continues to support development in the sector to retain its position in the space.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (2 rounds)
Apr 2022
$20m
SERIES A
Aug 2021
$4m
SEED
Total funding: $24m
Company HQ
Midtown Manhattan, New York, NY
Leadership
Nathan Allman
(Founder & CEO)Previously a Partner at ChainStreet Capital. Went on to focus on cryptocurrency market services within Digital Assets - Global Markets & GS AccelerateDigital Assets at Goldman Sachs.
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